Innocent vs Simply:Which is more popular?
In September 2026, Innocent had more branded searches than Simply among apple juice brands worldwide. Innocent had about 9,900 branded searches, while Simply had 8,100. Innocent made up 1.1% of all apple juice brand searches we track, and Simply accounted for 0.86%. When we asked ChatGPT and Google AI Overviews about apple juice brands, Simply appeared in four of the five answers and Innocent in none.
Who do people search for more?
Innocent, about 22% more searches than Simply
Who does AI mention more?
Simply, mentioned in 4 of 5 answers, Innocent in 0
Who does AI recommend more?
Simply, the only one of the two named
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Top apple juice brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Simply was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Innocent did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Martinelli’s5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Mott’s4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Simply4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Tree Top4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Minute Maid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ocean Spray0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Innocent0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dole0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about apple juice brands
5 answers
Asked ChatGPT
“Which apple juice brand should I buy?”
Asked ChatGPT
“What are the best apple juice brands?”
Asked ChatGPT
“What's the best apple juice brand for everyday drinking?”
Searched Google, AI Overview
“apple juice brands”
Searched Google, AI Overview
“best apple juice”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Innocent or Simply more popular in search?
This chart shows how often people search Google for Innocent and Simply by name. Each line represents a brand's share of searches for all eight apple juice brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Innocent, Simply. The figures are in the table below the chart.
View monthly share of searches table
| Month | Martinelli’s | Minute Maid | Ocean Spray | Mott’s | Innocent | Simply | Tree Top | Dole |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 54.7% | 19.1% | 11% | 9% | 2.7% | 1.5% | 0.98% | 1% |
| Nov 2025 | 57.9% | 17.1% | 11.6% | 7.8% | 2.3% | 1.6% | 0.85% | 0.87% |
| Dec 2025 | 61% | 15.3% | 12.3% | 6.7% | 1.3% | 1.6% | 0.9% | 0.86% |
| Jan 2026 | 64.2% | 15% | 8.6% | 7.1% | 1.4% | 1.4% | 1.4% | 0.79% |
| Feb 2026 | 46.4% | 28.9% | 11.4% | 7.6% | 1.9% | 1.5% | 1.2% | 0.98% |
| Mar 2026 | 50.2% | 25.5% | 10.1% | 8.3% | 2% | 1.7% | 1.4% | 0.87% |
| Apr 2026 | 54.6% | 19.1% | 11% | 9% | 2.2% | 1.8% | 1.5% | 0.82% |
| May 2026 | 63.3% | 14.8% | 10.4% | 7% | 1.4% | 1.4% | 1.1% | 0.63% |
| Jun 2026 | 81.1% | 8.5% | 4.9% | 3.3% | 0.66% | 0.8% | 0.36% | 0.36% |
| Jul 2026 | 74.2% | 11.6% | 6.7% | 4.5% | 0.89% | 1.1% | 0.49% | 0.53% |
| Aug 2026 | 82.5% | 7.1% | 5% | 3.3% | 0.55% | 0.55% | 0.55% | 0.32% |
| Sep 2026 | 71.8% | 13.3% | 6.5% | 5.3% | 1.1% | 0.86% | 0.7% | 0.51% |
How has the Innocent and Simply comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending September 2026: Simply took it in December 2025, Innocent took it in February 2026, Simply took it in June 2026, Innocent took it in September 2026.
- Across the 12 months ending September 2026, Innocent’s share of searches among apple juice brands worldwide moved from 2.7% to 1.1%, and its estimated monthly branded searches moved from 14.8K to 9.9K.
- Across the 12 months ending September 2026, Simply’s share of searches among apple juice brands worldwide moved from 1.5% to 0.86%, and its estimated monthly branded searches held steady at 8.1K.
How did search popularity change for apple juice brands worldwide in September 2026?
1 change

In September 2026, Innocent gained share of searches among apple juice brands worldwide, from 0.55% to 1.1%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Innocent’s and Simply’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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