Brandwave

Innocent vs Martinelli’s:Which is more popular?

In September 2026, Martinelli’s had more branded searches than Innocent among juice brands worldwide. Martinelli’s had about 673,000 branded searches, while Innocent had 9,900. Martinelli’s made up 66.2% of all juice brand searches we track, and Innocent accounted for 0.97%. When we asked ChatGPT and Google AI Overviews about juice brands, Martinelli’s appeared in three of the five answers and Innocent in none.

Among juice brands worldwide in September 2026

Who do people search for more?

Martinelli’s, about 68 searches for every 1 for Innocent

Martinelli’s 673K searchesInnocent 9.9K searches

Who does AI mention more?

Martinelli’s, mentioned in 3 of 5 answers, Innocent in 0

Martinelli’s in 3 of 5Innocent in 0 of 5

Who does AI recommend more?

Martinelli’s, the only one of the two named

Martinelli’s first in 2Innocent never named

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Top juice brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Martinelli’s was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Innocent did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Tropicana1st
  2. Martinelli’s2nd
  3. Minute Maid3rd
  4. Ocean Spray4th
  5. Del Monte–
  6. Cappy–
  7. Innocent–
  8. Charlie's–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tropicana4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Martinelli’s3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Minute Maid2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ocean Spray2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Del Monte0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cappy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Innocent0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Charlie's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about juice brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Innocent or Martinelli’s more popular in search?

This chart shows how often people search Google for Innocent and Martinelli’s by name. Each line represents a brand's share of searches for all eight juice brands we track, month by month, from English-language searches worldwide.

Innocent and Martinelli’s among juice brands worldwide, by month

Share of searches by month for Martinelli’s, Innocent. The figures are in the table below the chart.

View monthly share of searches table
MonthMartinelli’sMinute MaidDel MonteOcean SprayTropicanaCappyInnocentCharlie's
Oct 202549.7%17.4%14.9%10%3.7%1.3%2.4%0.6%
Nov 202549.4%14.6%18.1%9.9%3.6%1.3%2%0.99%
Dec 202551.8%13%19%10.4%3.1%1.1%1.1%0.42%
Jan 202658.2%13.6%14.2%7.8%3.5%1%1.3%0.32%
Feb 202641.2%25.6%15.1%10.1%4.5%1.4%1.7%0.42%
Mar 202644.7%22.7%16.3%9%4%1.2%1.8%0.33%
Apr 202647.6%16.7%17.4%9.6%5.2%1.3%1.9%0.3%
May 202648.7%11.4%26.6%8%2.9%0.88%1.1%0.32%
Jun 202676.8%8.1%7%4.6%2.1%0.62%0.62%0.15%
Jul 202668.9%10.8%9.3%6.2%2.8%1%0.83%0.18%
Aug 202678.4%6.8%7.1%4.8%1.7%0.64%0.52%0.13%
Sep 202666.2%12.3%10.8%5.9%2.7%0.97%0.97%0.19%

How has the Innocent and Martinelli’s comparison changed over the last 12 months?

3 findings
  • Martinelli’s was ahead of Innocent in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Innocent’s share of searches among juice brands worldwide moved from 2.4% to 0.97%, and its estimated monthly branded searches moved from 14.8K to 9.9K.
  • Across the 12 months ending September 2026, Martinelli’s’ share of searches among juice brands worldwide moved from 49.7% to 66.2%, and its estimated monthly branded searches moved from 301K to 673K.

How did search popularity change for juice brands worldwide in September 2026?

2 changes
  1. In September 2026, Martinelli’s lost share of searches among juice brands worldwide, from 78.4% to 66.2%.

  2. Estimated monthly branded searches for Innocent worldwide fell 33.1% over 12 measured months, from 14.8K to 9.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Innocent’s and Martinelli’s’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Innocent

1 branded search term

  • innocent drinks

Martinelli’s

1 branded search term

  • martinellis

How the Brand Demand Index is measured

Other head-to-heads among juice brands

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