Hurom vs Philips:Which is more popular by branded search?
In August 2026, Philips had more branded searches than Hurom among juicer brands worldwide. Philips was estimated to have 1.1M branded searches compared to Hurom’s 18.1K, and held a 55.5% Share of Search versus Hurom’s 0.91%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Hurom or Philips?
Compare the juicer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Philips, Hurom. The figures are in the table below the chart.
View monthly share of search table
| Month | Philips | Breville | Hurom | Kuvings | Omega |
|---|---|---|---|---|---|
| Oct 2025 | 55.4% | 42% | 1.1% | 1.4% | 0.03% |
| Nov 2025 | 47% | 50% | 1.5% | 1.5% | 0.02% |
| Dec 2025 | 49.5% | 48.3% | 0.97% | 1.2% | 0.02% |
| Jan 2026 | 49.4% | 47.8% | 1.2% | 1.5% | 0.03% |
| Feb 2026 | 54.6% | 42.6% | 1.2% | 1.5% | 0.03% |
| Mar 2026 | 54.2% | 43.3% | 1.3% | 1.3% | 0.03% |
| Apr 2026 | 53.6% | 43.9% | 1.3% | 1.3% | 0.03% |
| May 2026 | 52.6% | 44.5% | 1.6% | 1.3% | 0.03% |
| Jun 2026 | 52.9% | 45% | 1.1% | 1.1% | 0.03% |
| Jul 2026 | 54.5% | 43.8% | 0.76% | 0.93% | 0.02% |
| Aug 2026 | 55.5% | 42.6% | 0.91% | 0.91% | 0.02% |
| Sep 2026 | — | — | — | — | — |
How has the Hurom and Philips comparison changed over the last 12 months?
3 findings
- Philips was ahead of Hurom in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Hurom’s estimated Share of Search among juicer brands worldwide moved from 1.1% to 0.91%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
- Across the 11 months ending August 2026, Philips’ estimated Share of Search among juicer brands worldwide moved from 55.4% to 55.5%, and its estimated monthly branded searches held steady at 1.1M.
How did search popularity change for juicer brands worldwide in August 2026?
2 changes
In August 2026, Philips gained estimated Share of Search among juicer brands worldwide, from 54.5% to 55.5%.
In August 2026, Hurom rose from 4th to 3rd among juicer brands worldwide.
How each brand is measured
Brandwave collects information about searches that people make online using Hurom’s and Philips’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Put your own brand in this comparison
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