Brandwave

Hubbell vs Legrand:Which is more popular?

In September 2026, Legrand had more branded searches than Hubbell among electrical accessory brands worldwide. Legrand had about 246,000 branded searches, while Hubbell had 60,500. Legrand made up 13.1% of all electrical accessory brand searches we track, and Hubbell accounted for 3.2%. When we asked ChatGPT and Google AI Overviews about electrical accessory brands, Legrand appeared in four of the five answers and Hubbell in two. Legrand was mentioned before Hubbell in every answer.

Among electrical accessory brands worldwide in September 2026

Who do people search for more?

Legrand, about 4 searches for every 1 for Hubbell

Legrand 246K searchesHubbell 60.5K searches

Who does AI mention more?

Legrand, mentioned in 4 of 5 answers, Hubbell in 2

Legrand in 4 of 5Hubbell in 2 of 5

Who does AI recommend more?

Legrand, named ahead of Hubbell in every answer

Legrand first in 4Hubbell never first

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Top electrical accessory brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Legrand was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Hubbell was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Legrand was listed before Hubbell in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Leviton1st
  2. Lutron2nd
  3. Legrand3rd
  4. Hubbell4th
  5. Schneider Electric5th
  6. ABB–
  7. Hager–
  8. PDL–
  9. HPM–
  10. Clipsal–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Legrand4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lutron4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Leviton4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Hubbell2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Schneider Electric1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ABB0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hager0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PDL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • HPM0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Clipsal0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about electrical accessory brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Hubbell or Legrand more popular in search?

This chart shows how often people search Google for Hubbell and Legrand by name. Each line represents a brand's share of searches for all ten electrical accessory brands we track, month by month, from English-language searches worldwide.

Hubbell and Legrand among electrical accessory brands worldwide, by month

Share of searches by month for Legrand, Hubbell. The figures are in the table below the chart.

View monthly share of searches table
MonthSchneider ElectricABBLegrandHagerPDLHubbellLutronLevitonHPMClipsal
Oct 202528.4%34.7%12.7%5.7%4.7%4.7%3.1%2.6%2.6%0.93%
Nov 202530.6%30.6%13.7%5%6.1%4.1%3.4%2.8%2.8%1%
Dec 202528.3%34.6%12.6%4.7%5.7%4.7%3.1%3.1%2.5%0.76%
Jan 202630.7%30.7%13.7%5.1%5.1%5.1%3.4%2.8%2.8%0.83%
Feb 202632.4%32.4%11.8%5.3%4.4%5.3%2.9%2.4%2.4%0.71%
Mar 202634.1%27.9%12.5%5.6%5.6%5.6%3.1%2.5%2.5%0.75%
Apr 202631.3%31.3%11.5%5.2%7.7%4.2%2.8%2.8%2.3%0.84%
May 202631.8%31.8%11.6%5.2%6.4%4.3%2.9%2.9%2.3%0.86%
Jun 202631.6%31.6%14.1%5.2%5.2%3.5%2.8%2.8%2.3%0.85%
Jul 202632.5%32.5%11.9%5.3%5.3%3.6%2.9%2.9%2.4%0.71%
Aug 202632.2%32.2%11.8%5.3%5.3%3.5%3.5%2.9%2.4%0.87%
Sep 202635.9%29.3%13.1%4.8%4.8%3.2%3.2%2.6%2.2%0.79%

How has the Hubbell and Legrand comparison changed over the last 12 months?

3 findings
  • Legrand was ahead of Hubbell in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Hubbell’s share of searches among electrical accessory brands worldwide moved from 4.7% to 3.2%, and its estimated monthly branded searches moved from 90.5K to 60.5K.
  • Across the 12 months ending September 2026, Legrand’s share of searches among electrical accessory brands worldwide moved from 12.7% to 13.1%, and its estimated monthly branded searches held steady at 246K.

How did search popularity change for electrical accessory brands worldwide in September 2026?

2 changes
  1. In September 2026, Legrand gained share of searches among electrical accessory brands worldwide, from 11.8% to 13.1%.

  2. Estimated monthly branded searches for Hubbell worldwide fell 33.1% over 12 measured months, from 90.5K to 60.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Hubbell’s and Legrand’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hubbell

1 branded search term

  • hubbell

Legrand

1 branded search term

  • legrand

How the Brand Demand Index is measured

Other head-to-heads among electrical accessory brands

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