Hozelock vs Sun Joe:Which is more popular by branded search?
In August 2026, Hozelock had more branded searches than Sun Joe among hose reels worldwide. Hozelock was estimated to have 33.1K branded searches compared to Sun Joe’s 12.1K, and held a 2.9% Share of Search versus Sun Joe’s 1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Hozelock or Sun Joe?
Compare the hose reels shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Hozelock, Sun Joe. The figures are in the table below the chart.
View monthly share of search table
| Month | Karcher | Gardena | Hozelock | Giraffe Tools | VonHaus | Sun Joe |
|---|---|---|---|---|---|---|
| Oct 2025 | 78.7% | 15.8% | 1.4% | 1.7% | 1.4% | 0.95% |
| Nov 2025 | 82% | 13.5% | 0.99% | 1.8% | 1.2% | 0.44% |
| Dec 2025 | 81.3% | 13.3% | 1.2% | 2.2% | 1.5% | 0.53% |
| Jan 2026 | 81% | 13.3% | 1.5% | 1.8% | 1.5% | 0.97% |
| Feb 2026 | 78.9% | 15.8% | 1.4% | 2.1% | 1.2% | 0.63% |
| Mar 2026 | 75.6% | 18.6% | 2.1% | 1.7% | 1.1% | 0.92% |
| Apr 2026 | 71.3% | 21.5% | 2.9% | 1.9% | 1.3% | 1.1% |
| May 2026 | 62.8% | 28.3% | 3.8% | 2.1% | 1.7% | 1.4% |
| Jun 2026 | 62.4% | 27.9% | 3.8% | 2.5% | 2.1% | 1.4% |
| Jul 2026 | 65.9% | 24.1% | 4.8% | 2.2% | 1.8% | 1.2% |
| Aug 2026 | 71% | 21.2% | 2.9% | 2.3% | 1.6% | 1% |
| Sep 2026 | — | — | — | — | — | — |
How has the Hozelock and Sun Joe comparison changed over the last 12 months?
3 findings
- Hozelock was ahead of Sun Joe in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Hozelock’s estimated Share of Search among hose reels worldwide moved from 1.4% to 2.9%, and its estimated monthly branded searches moved from 14.8K to 33.1K.
- Across the 11 months ending August 2026, Sun Joe’s estimated Share of Search among hose reels worldwide moved from 0.95% to 1%, and its estimated monthly branded searches moved from 9.9K to 12.1K.
How did search popularity change for hose reels worldwide in August 2026?
2 changes
In August 2026, Hozelock lost estimated Share of Search among hose reels worldwide, from 4.8% to 2.9%.
Estimated monthly branded searches for Sun Joe worldwide rose 22.2% over 11 measured months, from 9.9K to 12.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Hozelock’s and Sun Joe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.