Brandwave

House Foods vs Tofoo:Which is searched more?

In August 2026, House Foods had more branded searches than Tofoo among tofu brands worldwide. House Foods was estimated to have 10K branded searches compared to Tofoo’s 6.6K, and held a 5.4% Share of Search versus Tofoo’s 3.6%. These are worldwide searches for English-language branded terms.

Share of Search among tofu brands worldwide in August 2026Which is more popular in search, House Foods or Tofoo?
House Foods5.4%10K searches
vs
Tofoo3.6%6.6K searches

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Which is more popular in search, House Foods or Tofoo?

Compare the tofu brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

House Foods and Tofoo among tofu brands worldwide, by month

Share of Search by month for House Foods, Tofoo. The figures are in the table below the chart.

View monthly share of search table
MonthHouse FoodsTofoo
Oct 20251.7%1.3%
Nov 20253.8%3.2%
Dec 20254.8%3.1%
Jan 20265.7%4.4%
Feb 20265.7%4.6%
Mar 20265.7%4.4%
Apr 20265.7%4.2%
May 20265.8%3.5%
Jun 20266%4.1%
Jul 20265.1%3.5%
Aug 20265.4%3.6%
Sep 2026——

How has the House Foods and Tofoo comparison changed over the last 12 months?

  • House Foods was ahead of Tofoo in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, House Foods’ estimated Share of Search among tofu brands worldwide moved from 1.7% to 5.4%, and its estimated monthly branded searches moved from 8.2K to 10K.
  • Across the 11 months ending August 2026, Tofoo’s estimated Share of Search among tofu brands worldwide moved from 1.3% to 3.6%, and its estimated monthly branded searches held steady at 6.6K.

How did search popularity change for tofu brands worldwide in August 2026?

  1. Estimated monthly branded searches for House Foods worldwide rose 22% over 11 measured months, from 8.2K to 10K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using House Foods’ and Tofoo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

House Foods

2 branded search terms

  • house foods
  • house foods tofu

Tofoo

1 branded search term

  • tofoo

How the Brand Demand Index is measured

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