House Foods vs Mori-Nu:Which is searched more?
In August 2026, House Foods and Mori-Nu were level on Share of Search among tofu brands worldwide, with an estimated 10K versus 10.5K branded searches, at 5.4% and 5.7% estimated Share of Search. These are worldwide searches for English-language branded terms.
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Which is more popular in search, House Foods or Mori-Nu?
Compare the tofu brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mori-Nu, House Foods. The figures are in the table below the chart.
View monthly share of search table
| Month | Mori-Nu | House Foods |
|---|---|---|
| Oct 2025 | 0.69% | 1.7% |
| Nov 2025 | 2% | 3.8% |
| Dec 2025 | 2.4% | 4.8% |
| Jan 2026 | 2.8% | 5.7% |
| Feb 2026 | 2.7% | 5.7% |
| Mar 2026 | 3.3% | 5.7% |
| Apr 2026 | 5.6% | 5.7% |
| May 2026 | 6.8% | 5.8% |
| Jun 2026 | 9.6% | 6% |
| Jul 2026 | 9.9% | 5.1% |
| Aug 2026 | 5.7% | 5.4% |
| Sep 2026 | — | — |
How has the House Foods and Mori-Nu comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Mori-Nu took it in May 2026.
- Across the 11 months ending August 2026, House Foods’ estimated Share of Search among tofu brands worldwide moved from 1.7% to 5.4%, and its estimated monthly branded searches moved from 8.2K to 10K.
- Across the 11 months ending August 2026, Mori-Nu’s estimated Share of Search among tofu brands worldwide moved from 0.69% to 5.7%, and its estimated monthly branded searches moved from 3.4K to 10.5K.
How did search popularity change for tofu brands worldwide in August 2026?
3 changes
In August 2026, Clearspring overtook Mori-Nu to rank 2nd among tofu brands worldwide, at 12%.
In August 2026, Mori-Nu lost estimated Share of Search among tofu brands worldwide, from 9.9% to 5.7%.
Estimated monthly branded searches for House Foods worldwide rose 22% over 11 measured months, from 8.2K to 10K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using House Foods’ and Mori-Nu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
House Foods
2 branded search terms
- house foods
- house foods tofu
Mori-Nu
2 branded search terms
- mori nu
- mori nu tofu
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