Hotjar vs Usersnap:Which is more popular?
In September 2026, Hotjar had more branded searches than Usersnap among website feedback platforms worldwide. Hotjar had about 110,000 branded searches, while Usersnap had 1,900. Hotjar made up 89.2% of all website feedback platform searches we track, and Usersnap accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about website feedback platforms, Hotjar appeared in three of the five answers and Usersnap in two. Hotjar was mentioned before Usersnap in every answer that named either.
Who do people search for more?
Hotjar, about 58 searches for every 1 for Usersnap
Who does AI mention more?
Hotjar, mentioned in 3 of 5 answers, Usersnap in 2
Who does AI recommend more?
Hotjar, named ahead of Usersnap in 2 of 2 answers
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Top website feedback platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Hotjar was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Usersnap was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Hotjar was listed before Usersnap in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
BugHerd4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Hotjar3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Userback2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Usersnap2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Marker.io2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ruttl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Qualaroo2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Pastel2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about website feedback platforms
5 answers
Asked ChatGPT
“Which website feedback tool should I use?”
Asked ChatGPT
“What are the best website feedback tools?”
Asked ChatGPT
“What's the best website feedback tool for site review?”
Searched Google, AI Overview
“website feedback tool”
Searched Google, AI Overview
“bug reporting tool”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Hotjar or Usersnap more popular in search?
This chart shows how often people search Google for Hotjar and Usersnap by name. Each line represents a brand's share of searches for all eight website feedback platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Hotjar, Usersnap. The figures are in the table below the chart.
View monthly share of searches table
| Month | Hotjar | BugHerd | Userback | Usersnap | Marker.io | Ruttl | Qualaroo | Pastel |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 89.4% | 4.4% | 1.6% | 1.6% | 0.86% | 1.3% | 0.86% | 0.07% |
| Nov 2025 | 88.7% | 4.4% | 1.9% | 1.9% | 1% | 1.3% | 0.71% | 0.04% |
| Dec 2025 | 87.9% | 5.2% | 1.8% | 1.8% | 0.97% | 1.3% | 0.85% | 0.07% |
| Jan 2026 | 87.8% | 5.3% | 1.9% | 1.9% | 1% | 1.3% | 0.7% | 0.07% |
| Feb 2026 | 83.3% | 7.4% | 2.7% | 2.7% | 1.5% | 1.5% | 0.81% | 0.16% |
| Mar 2026 | 80.3% | 8.8% | 3.2% | 3.2% | 1.7% | 1.7% | 0.96% | 0.15% |
| Apr 2026 | 81.4% | 8.9% | 2.6% | 2.6% | 1.7% | 1.7% | 0.97% | 0.09% |
| May 2026 | 78.7% | 10.5% | 3% | 3% | 1.6% | 2.1% | 0.94% | 0.11% |
| Jun 2026 | 84.7% | 7.6% | 2.2% | 2.2% | 1.5% | 1.1% | 0.68% | 0.08% |
| Jul 2026 | 79.1% | 10.5% | 3% | 2.6% | 2.1% | 1.6% | 0.94% | 0.11% |
| Aug 2026 | 80.4% | 8.8% | 3.1% | 3.1% | 2.1% | 1.6% | 0.78% | 0.08% |
| Sep 2026 | 89.2% | 5.4% | 1.5% | 1.5% | 1.1% | 0.81% | 0.48% | 0.06% |
How has the Hotjar and Usersnap comparison changed over the last 12 months?
3 findings
- Hotjar was ahead of Usersnap in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hotjar’s share of searches among website feedback platforms worldwide moved from 89.4% to 89.2%, and its estimated monthly branded searches moved from 135K to 110K.
- Across the 12 months ending September 2026, Usersnap’s share of searches among website feedback platforms worldwide moved from 1.6% to 1.5%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
How did search popularity change for website feedback platforms worldwide in September 2026?
2 changes
In September 2026, Hotjar gained share of searches among website feedback platforms worldwide, from 80.4% to 89.2%.
In September 2026, Usersnap lost share of searches among website feedback platforms worldwide, from 3.1% to 1.5%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Hotjar’s and Usersnap’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among website feedback platforms
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