Honey vs RetailMeNot:Which is more popular by branded search?
In August 2026, RetailMeNot had more branded searches than Honey among coupon browser extensions worldwide. RetailMeNot was estimated to have 135K branded searches compared to Honey’s 5.4K, and held a 24.2% Share of Search versus Honey’s 0.97%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Honey or RetailMeNot?
Compare the extensions that find discount codes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for RetailMeNot, Honey. The figures are in the table below the chart.
View monthly share of search table
| Month | Capital One Shopping | RetailMeNot | Coupert | Honey | Karma |
|---|---|---|---|---|---|
| Oct 2025 | 41.9% | 41.9% | 15.4% | 0.74% | 0.18% |
| Nov 2025 | 43.1% | 43.1% | 13% | 0.63% | 0.13% |
| Dec 2025 | 43.8% | 43.8% | 10.8% | 1.4% | 0.11% |
| Jan 2026 | 46.3% | 38% | 14% | 1.5% | 0.14% |
| Feb 2026 | 52.9% | 35.5% | 10.7% | 0.76% | 0.16% |
| Mar 2026 | 53% | 35.6% | 10.7% | 0.63% | 0.13% |
| Apr 2026 | 56.6% | 31.1% | 11.4% | 0.83% | 0.14% |
| May 2026 | 56.8% | 31.2% | 11.4% | 0.55% | 0.11% |
| Jun 2026 | 56.8% | 31.2% | 11.4% | 0.44% | 0.11% |
| Jul 2026 | 61.7% | 27.7% | 10.1% | 0.39% | 0.1% |
| Aug 2026 | 65.9% | 24.2% | 8.9% | 0.97% | 0.09% |
| Sep 2026 | — | — | — | — | — |
How has the Honey and RetailMeNot comparison changed over the last 12 months?
3 findings
- RetailMeNot was ahead of Honey in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Honey’s estimated Share of Search among coupon browser extensions worldwide moved from 0.74% to 0.97%, and its estimated monthly branded searches moved from 2.9K to 5.4K.
- Across the 11 months ending August 2026, RetailMeNot’s estimated Share of Search among coupon browser extensions worldwide moved from 41.9% to 24.2%, and its estimated monthly branded searches moved from 165K to 135K.
How did search popularity change for coupon browser extensions worldwide in August 2026?
2 changes

In August 2026, Honey gained estimated Share of Search among coupon browser extensions worldwide, from 0.39% to 0.97%.

In August 2026, RetailMeNot lost estimated Share of Search among coupon browser extensions worldwide, from 27.7% to 24.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Honey’s and RetailMeNot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Honey
1 branded search term
- honey paypal
RetailMeNot
1 branded search term
- retailmenot

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.