Brandwave

Homecourt vs Molton Brown:Which is more popular?

In September 2026, Molton Brown had more branded searches than Homecourt among room spray brands worldwide. Molton Brown had about 135,000 branded searches, while Homecourt had 40,500. Molton Brown made up 5.2% of all room spray brand searches we track, and Homecourt accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about room spray brands, Homecourt appeared in two of the four answers and Molton Brown in none.

Among room spray brands worldwide in September 2026

Who do people search for more?

Molton Brown, about 3 searches for every 1 for Homecourt

Molton Brown 135K searchesHomecourt 40.5K searches

Who does AI mention more?

Homecourt, mentioned in 2 of 4 answers, Molton Brown in 0

Homecourt in 2 of 4Molton Brown in 0 of 4

Who does AI recommend more?

Homecourt, the only one of the two named

Homecourt first in 2Molton Brown never named

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Top room spray brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Homecourt was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Molton Brown did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Mrs. Meyer’s Clean Day1st
  2. Homecourt2nd
  3. Diptyque3rd
  4. Aesop4th
  5. P.F. Candle Co.5th
  6. Jo Malone6th
  7. Molton Brown–
  8. Neom–
  9. Ecoya–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Mrs. Meyer’s Clean Day3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Aesop2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Diptyque2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Homecourt2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • P.F. Candle Co.2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Jo Malone1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Molton Brown0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Neom0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Ecoya0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about room spray brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Homecourt or Molton Brown more popular in search?

This chart shows how often people search Google for Homecourt and Molton Brown by name. Each line represents a brand's share of searches for all nine room spray brands we track, month by month, from English-language searches worldwide.

Homecourt and Molton Brown among room spray brands worldwide, by month

Share of searches by month for Molton Brown, Homecourt. The figures are in the table below the chart.

View monthly share of searches table
MonthAesopDiptyqueJo MaloneMolton BrownMrs. Meyer’s Clean DayHomecourtNeomP.F. Candle Co.Ecoya
Oct 202535.3%29.1%23.8%7.1%1.7%1.4%0.64%0.52%0.43%
Nov 202535.7%29.1%23.8%7.2%1.2%0.79%0.96%0.53%0.79%
Dec 202533.9%27.6%27.6%6.8%0.92%0.75%1.4%0.5%0.5%
Jan 202636.3%29.9%24.4%4.9%1.8%1.2%0.66%0.44%0.36%
Feb 202636.4%29.8%24.4%4.9%1.8%1.2%0.66%0.54%0.36%
Mar 202636.6%30.1%24.6%4%1.8%1.5%0.54%0.44%0.44%
Apr 202634.3%28.1%28.1%4.6%2.1%1.7%0.41%0.41%0.41%
May 202631.9%31.9%26.1%5.2%1.9%1.6%0.38%0.47%0.47%
Jun 202634%34%22.8%4.6%1.7%1.7%0.34%0.41%0.5%
Jul 202633.5%33.5%22.4%5.5%2%1.6%0.33%0.49%0.74%
Aug 202631.8%31.8%26%5.2%2.3%1.6%0.38%0.47%0.47%
Sep 202631.8%31.8%26%5.2%1.9%1.6%0.57%0.57%0.47%

How has the Homecourt and Molton Brown comparison changed over the last 12 months?

3 findings
  • Molton Brown was ahead of Homecourt in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Homecourt’s share of searches among room spray brands worldwide moved from 1.4% to 1.6%, and its estimated monthly branded searches held steady at 40.5K.
  • Across the 12 months ending September 2026, Molton Brown’s share of searches among room spray brands worldwide moved from 7.1% to 5.2%, and its estimated monthly branded searches moved from 201K to 135K.

How did search popularity change for room spray brands worldwide in September 2026?

1 change

  1. Estimated monthly branded searches for Molton Brown worldwide fell 32.8% over 12 measured months, from 201K to 135K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Homecourt’s and Molton Brown’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Homecourt

1 branded search term

  • homecourt

Molton Brown

1 branded search term

  • molton brown

How the Brand Demand Index is measured

Other head-to-heads among room spray brands

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