Hofbräu München vs Rothaus:Which is more popular?
In October 2026, Hofbräu München had more branded searches than Rothaus among German beer brands worldwide. Hofbräu München had about 22,200 branded searches, while Rothaus had 18,100. Hofbräu München made up 2.9% of all German beer brand searches we track, and Rothaus accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about German beer brands, Rothaus appeared in two of the five answers and Hofbräu München in one. Hofbräu München and Rothaus were each mentioned first in one of the two answers that named either.
Who do people search for more?
Hofbräu München, about 23% more searches than Rothaus
Who does AI mention more?
Rothaus, mentioned in 2 of 5 answers, Hofbräu München in 1
Who does AI recommend more?
Each is named first in 1 of 2 answers.
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Top German beer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Rothaus was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Hofbräu München was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Hofbräu München and Rothaus were each listed first in one of the two answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Weihenstephaner1st
Paulaner2nd
Augustiner3rd
Bitburger4th
Krombacher5th
Beck's6th
Erdinger7th
Warsteiner8th- +2 more
- Hofbräu München11th
- Rothaus12th
- +3 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Paulaner4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Weihenstephaner4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Augustiner3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Erdinger3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Bitburger3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Krombacher2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Rothaus2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Warsteiner1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Radeberger1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Hofbräu München1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about German beer brands
5 answers
Asked ChatGPT
“Which German beer should I try?”
Asked ChatGPT
“What are the best German beer brands?”
Asked ChatGPT
“What's the best German wheat beer?”
Searched Google, AI Overview
“german beer”
Searched Google, AI Overview
“german beer brands”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is Hofbräu München or Rothaus more popular in search?
This chart shows how often people search Google for Hofbräu München and Rothaus by name. Each line represents a brand's share of searches for all 16 German beer brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Hofbräu München, Rothaus. The figures are in the table below the chart.
View monthly share of searches table
| Month | Paulaner | Warsteiner | Augustiner | Radeberger | Erdinger | Krombacher | Spaten | Weihenstephaner | Hacker-Pschorr | Bitburger | Franziskaner | Löwenbräu | Beck's | Hofbräu München | Rothaus |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 20.6% | 9.2% | 7.6% | 7.6% | 6.2% | 7.6% | 9.2% | 5.1% | 4.1% | 5.1% | 5.1% | 3.4% | 2.8% | 2.8% | 2.3% |
| Dec 2025 | 19.3% | 8.7% | 8.7% | 5.8% | 7.1% | 7.1% | 8.7% | 5.8% | 3.9% | 5.8% | 4.7% | 3.9% | 3.2% | 3.2% | 2.6% |
| Jan 2026 | 18.6% | 10.2% | 8.4% | 8.4% | 6.8% | 6.8% | 8.4% | 5.6% | 3.7% | 4.6% | 4.6% | 3.7% | 3.1% | 3.1% | 2.5% |
| Feb 2026 | 19.4% | 10.7% | 7.1% | 7.1% | 7.1% | 8.7% | 8.7% | 4.8% | 3.9% | 4.8% | 4.8% | 3.2% | 2.6% | 2.6% | 2.6% |
| Mar 2026 | 19.7% | 10.8% | 7.2% | 8.8% | 5.9% | 7.2% | 8.8% | 4.8% | 4% | 4.8% | 4.8% | 3.2% | 2.6% | 2.6% | 2.6% |
| Apr 2026 | 18.5% | 10.1% | 6.8% | 8.3% | 6.8% | 8.3% | 8.3% | 5.5% | 3.7% | 5.5% | 4.5% | 3% | 3% | 3% | 3% |
| May 2026 | 17.1% | 11.5% | 7.7% | 7.7% | 6.3% | 9.4% | 7.7% | 5.1% | 4.2% | 6.3% | 4.2% | 3.4% | 2.8% | 2.3% | 2.8% |
| Jun 2026 | 17.9% | 9.8% | 6.6% | 8% | 6.6% | 12% | 6.6% | 5.4% | 3.6% | 6.6% | 4.4% | 2.9% | 2.9% | 2.4% | 2.9% |
| Jul 2026 | 17.7% | 9.7% | 8% | 8% | 6.5% | 9.7% | 6.5% | 6.5% | 4.4% | 5.3% | 4.4% | 3.6% | 2.9% | 2.4% | 2.9% |
| Aug 2026 | 17.9% | 9.8% | 8% | 8% | 6.6% | 8% | 8% | 5.4% | 4.4% | 5.4% | 4.4% | 3.6% | 2.9% | 2.4% | 3.6% |
| Sep 2026 | 17.1% | 11.5% | 9.4% | 7.7% | 6.3% | 6.3% | 7.7% | 5.1% | 6.3% | 4.2% | 4.2% | 4.2% | 2.8% | 2.8% | 2.8% |
| Oct 2026 | 17.9% | 12% | 8% | 8% | 6.6% | 6.6% | 6.6% | 6.6% | 5.4% | 4.4% | 4.4% | 3.6% | 2.9% | 2.9% | 2.4% |
How has branded search for Hofbräu München and Rothaus changed worldwide over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending October 2026: Rothaus took it in May 2026, Hofbräu München took it in October 2026.
- Across the 12 months ending October 2026, Hofbräu München’s share of searches among German beer brands worldwide moved from 2.8% to 2.9%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
- Across the 12 months ending October 2026, Rothaus’ share of searches among German beer brands worldwide moved from 2.3% to 2.4%, and its estimated monthly branded searches moved from 14.8K to 18.1K.
How did search popularity change for German beer brands worldwide in October 2026?
2 changes
Hofbräu München’s share of searches among German beer brands worldwide has gained ground for 3 months in a row, from 2.4% to 2.9% in October 2026.
Estimated monthly branded searches for Rothaus worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in October 2026.
How are Hofbräu München’s and Rothaus’ branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Hofbräu München’s and Rothaus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Hofbräu München
1 branded search term
- hofbrau
Rothaus
1 branded search term
- rothaus
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