Hex vs Vanna:Which is more popular by branded search?
In August 2026, Hex had more branded searches than Vanna among AI SQL tools worldwide. Hex was estimated to have 2.4K branded searches compared to Vanna’s 1.9K, and held a 33.8% Share of Search versus Vanna’s 26.8%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Hex or Vanna?
Compare the tools that write database queries with AI. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Hex, Vanna. The figures are in the table below the chart.
View monthly share of search table
| Month | Hex | Vanna | Text2SQL | Outerbase | AI2sql |
|---|---|---|---|---|---|
| Oct 2025 | 13.6% | 37.3% | 24.6% | 11% | 13.6% |
| Nov 2025 | 12.1% | 40.8% | 26.9% | 8.2% | 12.1% |
| Dec 2025 | 10.9% | 39.2% | 26.1% | 9.6% | 14.2% |
| Jan 2026 | 13.6% | 37.3% | 24.6% | 11% | 13.6% |
| Feb 2026 | 12.6% | 42.8% | 23.3% | 8.6% | 12.6% |
| Mar 2026 | 15% | 41.1% | 22.4% | 9.3% | 12.1% |
| Apr 2026 | 14.8% | 40.9% | 21.6% | 11.4% | 11.4% |
| May 2026 | 18.1% | 40.8% | 21.5% | 11.3% | 8.2% |
| Jun 2026 | 17.2% | 38.3% | 25.1% | 11.6% | 7.8% |
| Jul 2026 | 23.2% | 34.7% | 23.2% | 10.4% | 8.5% |
| Aug 2026 | 33.8% | 26.8% | 22.5% | 10.1% | 6.8% |
| Sep 2026 | — | — | — | — | — |
How has the Hex and Vanna comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Hex took it in August 2026.
- Across the 11 months ending August 2026, Hex’s estimated Share of Search among AI SQL tools worldwide moved from 13.6% to 33.8%, and its estimated monthly branded searches moved from 1.6K to 2.4K.
- Across the 11 months ending August 2026, Vanna’s estimated Share of Search among AI SQL tools worldwide moved from 37.3% to 26.8%, and its estimated monthly branded searches moved from 4.4K to 1.9K.
How did search popularity change for AI SQL tools worldwide in August 2026?
2 changes
In August 2026, Hex overtook Vanna to take the highest estimated Share of Search among AI SQL tools worldwide, at 33.8%.
In August 2026, Vanna lost estimated Share of Search among AI SQL tools worldwide, from 34.7% to 26.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Hex’s and Vanna’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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