Brandwave

Haagen-Dazs vs Solero:Which is searched more?

In August 2026, Haagen-Dazs had more branded searches than Solero among sorbet brands worldwide. Haagen-Dazs was estimated to have 1.2M branded searches compared to Solero’s 90.5K, and held a 66.2% Share of Search versus Solero’s 4.9%. These are worldwide searches for English-language branded terms.

Share of Search among sorbet brands worldwide in August 2026Which is more popular in search, Haagen-Dazs or Solero?
Haagen-Dazs66.2%1.2M searches
vs
Solero4.9%90.5K searches

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Which is more popular in search, Haagen-Dazs or Solero?

Compare the sorbet brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Haagen-Dazs and Solero among sorbet brands worldwide, by month

Share of Search by month for Haagen-Dazs, Solero. The figures are in the table below the chart.

View monthly share of search table
MonthHaagen-DazsSolero
Oct 202556.5%3.3%
Nov 202557.2%2.7%
Dec 202555.3%2.6%
Jan 202656.8%3.3%
Feb 202659.1%2.8%
Mar 202657.6%3.8%
Apr 202661.4%4.9%
May 202652.3%4.7%
Jun 202665.3%8%
Jul 202667.6%7.5%
Aug 202666.2%4.9%
Sep 2026——

How has the Haagen-Dazs and Solero comparison changed over the last 12 months?

  • Haagen-Dazs was ahead of Solero in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Haagen-Dazs’ estimated Share of Search among sorbet brands worldwide moved from 56.5% to 66.2%, and its estimated monthly branded searches moved from 696K to 1.2M.
  • Across the 11 months ending August 2026, Solero’s estimated Share of Search among sorbet brands worldwide moved from 3.3% to 4.9%, and its estimated monthly branded searches moved from 40.5K to 90.5K.

How did search popularity change for sorbet brands worldwide in August 2026?

  1. In August 2026, Solero lost estimated Share of Search among sorbet brands worldwide, from 7.5% to 4.9%.

  2. In August 2026, Haagen-Dazs lost estimated Share of Search among sorbet brands worldwide, from 67.6% to 66.2%.

How each brand is measured

Brandwave collects information about searches that people make online using Haagen-Dazs’ and Solero’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Haagen-Dazs

2 branded search terms

  • haagen dazs
  • haagendazs

Solero

1 branded search term

  • solero

How the Brand Demand Index is measured

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