GuideCX vs Userpilot:Which is more popular by branded search?
In August 2026, Userpilot had more branded searches than GuideCX among customer onboarding platforms worldwide. Userpilot was estimated to have 5.6K branded searches compared to GuideCX’s 1.6K, and held a 21.3% Share of Search versus GuideCX’s 6.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, GuideCX or Userpilot?
Compare the tools used to onboard new customers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Userpilot, GuideCX. The figures are in the table below the chart.
View monthly share of search table
| Month | Rocketlane | Appcues | Userpilot | GuideCX | Onboard.io |
|---|---|---|---|---|---|
| Oct 2025 | 39.8% | 22.9% | 27.5% | 9.5% | 0.16% |
| Nov 2025 | 38.8% | 26.9% | 26.7% | 7.4% | 0.16% |
| Dec 2025 | 38% | 26.8% | 26.2% | 8.9% | 0.19% |
| Jan 2026 | 37.9% | 26.7% | 26% | 9.2% | 0.19% |
| Feb 2026 | 45.4% | 26.3% | 21% | 7.1% | 0.26% |
| Mar 2026 | 47.6% | 22.5% | 22% | 7.7% | 0.16% |
| Apr 2026 | 52.6% | 20.6% | 19.9% | 6.8% | 0.18% |
| May 2026 | 47% | 27.5% | 18% | 7.4% | 0.19% |
| Jun 2026 | 45.4% | 26.2% | 21.1% | 7.1% | 0.19% |
| Jul 2026 | 50.3% | 23.6% | 19.5% | 6.5% | 0.17% |
| Aug 2026 | 46.1% | 26.3% | 21.3% | 6.1% | 0.15% |
| Sep 2026 | — | — | — | — | — |
How has the GuideCX and Userpilot comparison changed over the last 12 months?
3 findings
- Userpilot was ahead of GuideCX in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, GuideCX’s estimated Share of Search among customer onboarding platforms worldwide moved from 9.5% to 6.1%, and its estimated monthly branded searches moved from 2.9K to 1.6K.
- Across the 11 months ending August 2026, Userpilot’s estimated Share of Search among customer onboarding platforms worldwide moved from 27.5% to 21.3%, and its estimated monthly branded searches moved from 8.4K to 5.6K.
How did search popularity change for customer onboarding platforms worldwide in August 2026?
2 changes

In August 2026, Userpilot gained estimated Share of Search among customer onboarding platforms worldwide, from 19.5% to 21.3%.

GuideCX’s estimated Share of Search among customer onboarding platforms worldwide has lost ground for 3 months in a row, from 7.4% to 6.1% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using GuideCX’s and Userpilot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.