Brandwave

Griot's Garage vs Meguiar's:Which is searched more?

In September 2026, Meguiar's had more branded searches than Griot's Garage among car care brands worldwide. Meguiar's had about 90,500 branded searches, while Griot's Garage had 27,100. Meguiar's made up 21.9% of all car care brand searches we track, and Griot's Garage accounted for 6.6%. These are worldwide searches for English-language branded terms.

Share of searches among car care brands worldwide in September 2026Is Griot's Garage or Meguiar's more popular in search?
Griot's Garage6.6%27.1K searches
vs
Meguiar's21.9%90.5K searches

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Is Griot's Garage or Meguiar's more popular in search?

Compare the car care brands people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Griot's Garage and Meguiar's among car care brands worldwide, by month

Share of searches by month for Meguiar's, Griot's Garage. The figures are in the table below the chart.

View monthly share of searches table
MonthChemical GuysMeguiar'sTurtle WaxArmor AllAutoglymCarProGriot's GarageGyeon
Oct 202525.6%25.3%13.9%9.3%9.3%6.2%5.1%5.1%
Nov 202527.7%22.6%12.3%8.2%10.1%6.8%6.8%5.5%
Dec 202526.4%21.5%11.7%7.9%14.4%6.4%6.4%5.3%
Jan 202624.4%24%13.1%8.8%10.7%7.2%5.9%5.9%
Feb 202628.4%23.1%12.6%8.4%10.3%6.9%4.6%5.7%
Mar 202626.6%21.4%14.4%7.9%11.7%6.4%6.4%5.3%
Apr 202629.3%23.7%13%7.1%10.6%5.8%5.8%4.8%
May 202630.7%20.3%13.6%9.1%9.1%6.1%6.1%5%
Jun 202627.9%22.4%15.1%8.3%8.3%6.8%6.8%4.5%
Jul 202623.7%23.4%15.7%8.6%8.6%7%7%5.8%
Aug 202624.1%23.7%16%8.7%8.7%5.8%7.1%5.8%
Sep 202627%21.9%14.7%9.8%8%6.6%6.6%5.4%

How has the Griot's Garage and Meguiar's comparison changed over the last 12 months?

3 findings
  • Meguiar's was ahead of Griot's Garage in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Griot's Garage’s share of searches among car care brands worldwide moved from 5.1% to 6.6%, and its estimated monthly branded searches moved from 22.2K to 27.1K.
  • Across the 12 months ending September 2026, Meguiar's’ share of searches among car care brands worldwide moved from 25.3% to 21.9%, and its estimated monthly branded searches moved from 110K to 90.5K.

How did search popularity change for car care brands worldwide in September 2026?

3 changes
  1. In September 2026, CarPro overtook Griot's Garage to rank 6th among car care brands worldwide, with 6.6% of the searches.

  2. In September 2026, Meguiar's lost share of searches among car care brands worldwide, from 23.7% to 21.9%.

  3. In September 2026, Griot's Garage lost share of searches among car care brands worldwide, from 7.1% to 6.6%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Griot's Garage’s and Meguiar's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Griot's Garage

1 branded search term

  • griots garage

Meguiar's

1 branded search term

  • meguiar s

How the Brand Demand Index is measured

Other head-to-heads among car care brands

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