Brandwave

Grays vs Osaka:Which is searched more?

In September 2026, Osaka had more branded searches than Grays among hockey gear brands worldwide. Osaka was estimated to have 1.5M branded searches compared to Grays’ 15.3K, and held an 84.2% Share of Search versus Grays’ 0.86%. These are worldwide searches for English-language branded terms.

Share of Search among hockey gear brands worldwide in September 2026Which is more popular in search, Grays or Osaka?
Grays0.86%15.3K searches
vs
Osaka84.2%1.5M searches

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Which is more popular in search, Grays or Osaka?

Compare the hockey stick and gear brands people play. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Grays and Osaka among hockey gear brands worldwide, by month

Share of Search by month for Osaka, Grays. The figures are in the table below the chart.

View monthly share of search table
MonthOsakaMalikGryphonGraysKookaburra
Oct 202582.4%11.1%5.1%0.76%0.6%
Nov 202580.9%11%6.2%0.91%0.98%
Dec 202579%13.1%6%0.66%1.3%
Jan 202682.2%11%5.1%0.67%0.99%
Feb 202681.4%11.1%5.2%0.91%1.4%
Mar 202684.1%9.3%4.4%0.7%1.6%
Apr 202681.9%11%5.1%0.62%1.3%
May 202681.3%10.9%5.1%0.68%2%
Jun 202679.4%13.1%5%0.81%1.7%
Jul 202684%9.3%5.2%0.57%1%
Aug 202682.2%11%5.2%0.84%0.81%
Sep 202684.2%9.3%5.2%0.86%0.41%

How has the Grays and Osaka comparison changed over the last 12 months?

  • Osaka was ahead of Grays in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Grays’ estimated Share of Search among hockey gear brands worldwide moved from 0.76% to 0.86%, and its estimated monthly branded searches moved from 13.8K to 15.3K.
  • Across the 12 months ending September 2026, Osaka’s estimated Share of Search among hockey gear brands worldwide moved from 82.4% to 84.2%, and its estimated monthly branded searches held steady at 1.5M.

How did search popularity change for hockey gear brands worldwide in September 2026?

  1. In September 2026, Osaka gained estimated Share of Search among hockey gear brands worldwide, from 82.2% to 84.2%.

  2. Estimated monthly branded searches for Grays worldwide rose 11% over 12 measured months, from 13.8K to 15.3K in September 2026.

Other head-to-heads among hockey gear brands

How each brand is measured

Brandwave collects information about searches that people make online using Grays’ and Osaka’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Grays

4 branded search terms

  • grays hockey
  • grays hockey gear
  • grays hockey stick
  • grays stick

Osaka

1 branded search term

  • osaka

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

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