Brandwave

Gorgias vs Jira Service Management:Which is more popular?

In September 2026, Gorgias had more branded searches than Jira Service Management among help desk software worldwide. Gorgias had about 165,000 branded searches, while Jira Service Management had 33,100. Gorgias made up 24% of all help desk software searches we track, and Jira Service Management accounted for 4.8%. When we asked ChatGPT and Google AI Overviews about help desk software, Jira Service Management appeared in three of the five answers and Gorgias in one. Jira Service Management was mentioned before Gorgias in three out of four answers that named either.

Among help desk software worldwide in September 2026

Who do people search for more?

Gorgias, about 5 searches for every 1 for Jira Service Management

Gorgias 165K searchesJira Service Management 33.1K searches

Who does AI mention more?

Jira Service Management, mentioned in 3 of 5 answers, Gorgias in 1

Jira Service Management in 3 of 5Gorgias in 1 of 5

Who does AI recommend more?

Jira Service Management, named ahead of Gorgias in 3 of 4 answers

Jira Service Management first in 3Gorgias first in 1

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Top help desk software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Jira Service Management was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Gorgias was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Jira Service Management was listed before Gorgias in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zendesk1st
  2. Freshdesk2nd
  3. Help Scout3rd
  4. Jira Service Management4th
  5. Zoho Desk5th
  6. Intercom6th
  7. Gorgias7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zendesk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Freshdesk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Help Scout4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zoho Desk3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Jira Service Management3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Intercom3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gorgias1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about help desk software

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Gorgias or Jira Service Management more popular in search?

This chart shows how often people search Google for Gorgias and Jira Service Management by name. Each line represents a brand's share of searches for all seven help desk software we track, month by month, from English-language searches worldwide.

Gorgias and Jira Service Management among help desk software worldwide, by month

Share of searches by month for Gorgias, Jira Service Management. The figures are in the table below the chart.

View monthly share of searches table
MonthZendeskGorgiasFreshdeskZoho DeskJira Service ManagementHelp ScoutIntercom
Oct 202543.8%23.6%13.1%10.6%3.9%4.9%0.08%
Nov 202539.2%31.5%11.8%9.5%4.2%3.6%0.17%
Dec 202542.2%27.8%12.7%10.2%3.7%3.2%0.14%
Jan 202646.8%25.2%11.6%9.3%4.2%2.9%0.09%
Feb 202645.5%24.5%11.2%11%4.9%2.8%0.13%
Mar 202649.9%22%11.2%9.9%4.4%2.5%0.13%
Apr 202641.2%27.1%10.2%12.1%5.4%3.8%0.21%
May 202646.6%25.1%9.5%11.3%5%2.4%0.15%
Jun 202645%24.4%11.2%10.9%4.9%3.5%0.19%
Jul 202639%31.4%9.7%11.6%5.2%3%0.16%
Aug 202641.4%27.4%10.3%12.3%4.5%3.8%0.22%
Sep 202644.1%24%13.3%10.7%4.8%2.8%0.23%

How has the Gorgias and Jira Service Management comparison changed over the last 12 months?

3 findings

How did search popularity change for help desk software worldwide in September 2026?

1 change
  1. In September 2026, Gorgias lost share of searches among help desk software worldwide, from 27.4% to 24%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Gorgias’ and Jira Service Management’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gorgias

1 branded search term

  • gorgias

Jira Service Management

1 branded search term

  • jira service management

How the Brand Demand Index is measured

Other head-to-heads among help desk software

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