GOOLOO vs NOCO:Which is more popular?
In September 2026, NOCO had more branded searches than GOOLOO among jump starter brands worldwide. NOCO had about 101,000 branded searches, while GOOLOO had 9,900. NOCO made up 65.6% of all jump starter brand searches we track, and GOOLOO accounted for 6.4%. When we asked ChatGPT and Google AI Overviews about jump starter brands, NOCO appeared in all five answers and GOOLOO in four. NOCO was mentioned before GOOLOO in three out of four answers.
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Top jump starter brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, NOCO appeared in all five answers. GOOLOO was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. NOCO was listed before GOOLOO in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
NOCO5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
GOOLOO4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Clore3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Stanley1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Weego0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ring Automotive0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Anker0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about jump starter brands
5 answers
Asked ChatGPT
“Which jump starter brand should I buy?”
Asked ChatGPT
“What are the best jump starter brands?”
Asked ChatGPT
“What's the best jump starter brand for a dead car battery?”
Searched Google, AI Overview
“portable jump starter”
- 1NOCO
- 1
Searched Google, AI Overview
“car jump starter”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is GOOLOO or NOCO more popular in search?
This chart shows how often people search Google for GOOLOO and NOCO by name. Each line represents a brand's share of searches for all seven jump starter brands we track, month by month, from English-language searches worldwide.
Share of searches by month for NOCO, GOOLOO. The figures are in the table below the chart.
View monthly share of searches table
| Month | NOCO | Clore | Weego | GOOLOO | Ring Automotive | Stanley | Anker |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.2% | 18.8% | 8.6% | 6.8% | 3.7% | 1.3% | 0.61% |
| Nov 2025 | 71.5% | 11.9% | 5.6% | 6.4% | 2.9% | 1.3% | 0.47% |
| Dec 2025 | 70.8% | 13% | 5.2% | 7.1% | 2.1% | 1.4% | 0.42% |
| Jan 2026 | 73.5% | 10% | 5.7% | 6.6% | 2.4% | 1.3% | 0.45% |
| Feb 2026 | 71.5% | 12.9% | 6% | 5.7% | 2.5% | 0.93% | 0.42% |
| Mar 2026 | 67.5% | 14.9% | 7% | 5.4% | 3.6% | 1.1% | 0.48% |
| Apr 2026 | 66.3% | 15.8% | 7.3% | 5.7% | 3.1% | 1.1% | 0.62% |
| May 2026 | 63.1% | 18.3% | 8.5% | 5.5% | 3% | 1.1% | 0.59% |
| Jun 2026 | 64% | 18.6% | 7.1% | 5.5% | 3% | 1.1% | 0.6% |
| Jul 2026 | 61.2% | 20.1% | 7.6% | 6% | 3.3% | 1.2% | 0.65% |
| Aug 2026 | 65.2% | 15.5% | 7.2% | 6.9% | 3.1% | 1.3% | 0.7% |
| Sep 2026 | 65.6% | 14.5% | 8.1% | 6.4% | 3.5% | 1.2% | 0.65% |
How has the GOOLOO and NOCO comparison changed over the last 12 months?
3 findings
- NOCO was ahead of GOOLOO in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, GOOLOO’s share of searches among jump starter brands worldwide moved from 6.8% to 6.4%, and its estimated monthly branded searches held steady at 9.9K.
- Across the 12 months ending September 2026, NOCO’s share of searches among jump starter brands worldwide moved from 60.2% to 65.6%, and its estimated monthly branded searches moved from 87.6K to 101K.
How did search popularity change for jump starter brands worldwide in September 2026?
1 change
Estimated monthly branded searches for NOCO worldwide rose 15.3% over 12 measured months, from 87.6K to 101K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using GOOLOO’s and NOCO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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