Glorious vs Zowie:Which is more popular?
In September 2026, Glorious had more branded searches than Zowie among gaming mouse brands worldwide. Glorious had about 74,000 branded searches, while Zowie had 60,500. Glorious made up 1.8% of all gaming mouse brand searches we track, and Zowie accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about gaming mouse brands, Zowie appeared in three of the four answers and Glorious in one. Zowie was mentioned before Glorious in every answer that named either.
Who do people search for more?
Glorious, about 22% more searches than Zowie
Who does AI mention more?
Zowie, mentioned in 3 of 4 answers, Glorious in 1
Who does AI recommend more?
Zowie, named ahead of Glorious in 3 of 3 answers
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Top gaming mouse brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Zowie was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Glorious was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Zowie was listed before Glorious in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Logitech1st
Razer2nd
Zowie3rd
SteelSeries4th
Pulsar Gaming Gears5th
Corsair6th
Glorious7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Logitech4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Razer4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Zowie3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
SteelSeries2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Pulsar Gaming Gears2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Corsair1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Glorious1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about gaming mouse brands
4 answers
Asked ChatGPT
“Which gaming mouse brand should I buy?”
Asked ChatGPT
“What are the best gaming mouse brands?”
Asked ChatGPT
“What's the best gaming mouse brand for fast pc gaming?”
Searched Google, AI Overview
“best gaming mouse”
Searched Google, AI Overview
“wireless gaming mouse”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Glorious or Zowie more popular in search?
This chart shows how often people search Google for Glorious and Zowie by name. Each line represents a brand's share of searches for all seven gaming mouse brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Glorious, Zowie. The figures are in the table below the chart.
View monthly share of searches table
| Month | Logitech | Razer | Corsair | SteelSeries | Glorious | Zowie | Pulsar Gaming Gears |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 44.3% | 22.1% | 18.1% | 11.8% | 1.9% | 1.3% | 0.55% |
| Nov 2025 | 40.2% | 23.7% | 19.3% | 12.7% | 2.1% | 1.4% | 0.59% |
| Dec 2025 | 40.2% | 23.7% | 19.4% | 12.8% | 2.1% | 1.4% | 0.5% |
| Jan 2026 | 38.8% | 22.8% | 22.4% | 12.2% | 2% | 1.3% | 0.48% |
| Feb 2026 | 40.5% | 23.5% | 19.2% | 12.6% | 2% | 1.7% | 0.58% |
| Mar 2026 | 39.1% | 22.6% | 22.3% | 12.1% | 2% | 1.3% | 0.56% |
| Apr 2026 | 43.1% | 20.9% | 20.8% | 11.2% | 1.8% | 1.5% | 0.64% |
| May 2026 | 42.8% | 21.3% | 20.8% | 11.2% | 1.8% | 1.5% | 0.64% |
| Jun 2026 | 42.5% | 21% | 20.9% | 11.3% | 1.8% | 1.8% | 0.64% |
| Jul 2026 | 38.2% | 22.9% | 22.5% | 12.1% | 2% | 1.6% | 0.71% |
| Aug 2026 | 41.3% | 21.1% | 20.2% | 13.3% | 2.2% | 1.4% | 0.62% |
| Sep 2026 | 42.6% | 21.5% | 20.8% | 11.2% | 1.8% | 1.5% | 0.54% |
How has the Glorious and Zowie comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Zowie took it in June 2026, Glorious took it in July 2026.
- Across the 12 months ending September 2026, Glorious’ share of searches among gaming mouse brands worldwide moved from 1.9% to 1.8%, and its estimated monthly branded searches moved from 90.5K to 74K.
- Across the 12 months ending September 2026, Zowie’s share of searches among gaming mouse brands worldwide moved from 1.3% to 1.5%, and its estimated monthly branded searches held steady at 60.5K.
How did search popularity change for gaming mouse brands worldwide in September 2026?
1 change

Estimated monthly branded searches for Glorious worldwide fell 18.3% over 12 measured months, from 90.5K to 74K in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Glorious’ and Zowie’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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