Brandwave

Glastonbury Festival vs Rock in Rio:Which is more popular by branded search?

In August 2026, Glastonbury Festival and Rock in Rio were level on Share of Search among international music and arts festivals worldwide, with an estimated 362K versus 374K branded searches, at 9.4% and 9.8% estimated Share of Search. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among international music and arts festivals worldwide in August 2026Which is more popular in search, Glastonbury Festival or Rock in Rio?
Glastonbury Festival9.4%362K searches
vs
Rock in Rio9.8%374K searches

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Which is more popular in search, Glastonbury Festival or Rock in Rio?

A comparison of worldwide branded search interest in destination festivals spanning live music, electronic culture, and participatory arts, using English-curated terms. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Glastonbury Festival and Rock in Rio among international music and arts festivals worldwide, by month

Share of Search by month for Rock in Rio, Glastonbury Festival. The figures are in the table below the chart.

View monthly share of search table
MonthLollapaloozaBurning ManElectric Daisy CarnivalCoachellaRock in RioSziget FestivalGlastonbury FestivalTomorrowlandPrimavera SoundUltra Music FestivalRoskilde Festival
Oct 202517%9.5%20.5%14.8%2.2%2.7%7.8%17.2%4.3%2.7%1.3%
Nov 202512.9%10.9%31.1%13.4%7.6%2.6%8.5%4.2%3.7%3.2%1.8%
Dec 202515.3%12.2%18%15.2%12.5%4%8.9%4.7%3.4%4.2%1.6%
Jan 202622.5%7.9%20.2%12.5%4.6%2.3%6.4%15.8%2.7%3.2%1.9%
Feb 202616.8%9.1%22.8%15.2%8%3.1%6.3%9.6%3.1%3.8%2.3%
Mar 202638.2%5.6%9.7%16%4.7%1.9%4.2%8.4%3%6.7%1.6%
Apr 20265.8%4.3%5.5%74.4%2%0.84%2.3%1.6%1.4%1%0.84%
May 202610.9%6.9%29%21.7%8.4%2.4%6.6%3.4%6.6%1.3%2.9%
Jun 202610.5%7.7%11.3%16.3%20.4%2.9%7.4%3.6%11.6%1%7.3%
Jul 202629.6%13.8%11.9%11.6%4.4%4.6%7.8%7.5%2.1%1.6%5.2%
Aug 202619.7%17.3%12.7%11.8%9.8%9.6%9.4%5.8%1.7%1.3%0.87%
Sep 2026———————————

How has the Glastonbury Festival and Rock in Rio comparison changed over the last 12 months?

  • The lead changed hands 7 times in the 11 months ending August 2026: Rock in Rio took it in December 2025, Glastonbury Festival took it in January 2026, Rock in Rio took it in February 2026, Glastonbury Festival took it in April 2026, Rock in Rio took it in May 2026, Glastonbury Festival took it in July 2026, Rock in Rio took it in August 2026.
  • Across the 11 months ending August 2026, Glastonbury Festival’s estimated Share of Search among international music and arts festivals worldwide moved from 7.8% to 9.4%, and its estimated monthly branded searches moved from 242K to 362K.
  • Across the 11 months ending August 2026, Rock in Rio’s estimated Share of Search among international music and arts festivals worldwide moved from 2.2% to 9.8%, and its estimated monthly branded searches moved from 69.9K to 374K.

How did search popularity change for international music and arts festivals worldwide in August 2026?

  1. In August 2026, Rock in Rio overtook Roskilde Festival to rank 5th among international music and arts festivals worldwide, at 9.8%.

  2. In August 2026, Sziget Festival overtook Glastonbury Festival to rank 6th among international music and arts festivals worldwide, at 9.6%.

  3. In August 2026, Glastonbury Festival gained estimated Share of Search among international music and arts festivals worldwide, from 7.8% to 9.4%.

How each brand is measured

Brandwave collects information about searches that people make online using Glastonbury Festival’s and Rock in Rio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Glastonbury Festival

4 branded search terms

  • glasto
  • glasto festival
  • glastonbury festival
  • glastonburyfestivals

Rock in Rio

7 branded search terms

  • rock in rio
  • rock in rio brasil
  • rock in rio brazil
  • rock in rio lisboa
  • rock in rio lisbon
  • rock in rio portugal
  • rockinrio

How the Brand Demand Index is measured

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