Brandwave

Ginger vs Hemingway Editor:Which is more popular?

In September 2026, Ginger had more branded searches than Hemingway Editor among writing assistants worldwide. Ginger had about 48,000 branded searches, while Hemingway Editor had 33,100. Ginger made up 0.44% of all writing assistant searches we track, and Hemingway Editor accounted for 0.3%. When we asked ChatGPT and Google AI Overviews about writing assistants, neither Ginger nor Hemingway Editor appeared in any of the five answers.

Among writing assistants worldwide in September 2026

Who do people search for more?

Ginger, about 45% more searches than Hemingway Editor

Ginger 48K searchesHemingway Editor 33.1K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Ginger in 0 of 5Hemingway Editor in 0 of 5

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Top writing assistants in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Ginger nor Hemingway Editor showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Grammarly1st
  2. QuillBot2nd
  3. ProWritingAid3rd
  4. Scribbr4th
  5. LanguageTool–
  6. Ginger–
  7. Wordtune–
  8. Hemingway Editor–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Grammarly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ProWritingAid3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • QuillBot2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Scribbr2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LanguageTool0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ginger0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wordtune0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hemingway Editor0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about writing assistants

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Ginger or Hemingway Editor more popular in search?

This chart shows how often people search Google for Ginger and Hemingway Editor by name. Each line represents a brand's share of searches for all eight writing assistants we track, month by month, from English-language searches worldwide.

Ginger and Hemingway Editor among writing assistants worldwide, by month

Share of searches by month for Ginger, Hemingway Editor. The figures are in the table below the chart.

View monthly share of searches table
MonthGrammarlyQuillBotScribbrLanguageToolGingerProWritingAidWordtuneHemingway Editor
Oct 202541%50%5.5%2%0.42%0.33%0.5%0.27%
Nov 202536.6%54.6%4.9%2.2%0.46%0.3%0.54%0.3%
Dec 202540.6%49.7%5.5%2.4%0.51%0.33%0.6%0.33%
Jan 202640.4%49.4%5.4%3%0.6%0.33%0.49%0.4%
Feb 202645.4%45.3%5%2.7%0.45%0.3%0.45%0.37%
Mar 202640.8%49.8%5.5%2.5%0.42%0.33%0.4%0.33%
Apr 202645.4%45.4%5%2.7%0.45%0.3%0.45%0.3%
May 202640.8%49.8%5.5%2.5%0.49%0.33%0.33%0.33%
Jun 202636.3%53.9%4.9%3.3%0.54%0.36%0.44%0.36%
Jul 202641.2%50.2%3.7%3%0.61%0.41%0.41%0.41%
Aug 202641.6%50.7%3.7%2.5%0.5%0.34%0.28%0.34%
Sep 202645.5%45.4%5%2.7%0.44%0.31%0.3%0.3%

How has the Ginger and Hemingway Editor comparison changed over the last 12 months?

3 findings
  • Ginger was ahead of Hemingway Editor in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Ginger’s share of searches among writing assistants worldwide moved from 0.42% to 0.44%, and its estimated monthly branded searches moved from 77.2K to 48K.
  • Across the 12 months ending September 2026, Hemingway Editor’s share of searches among writing assistants worldwide moved from 0.27% to 0.3%, and its estimated monthly branded searches moved from 49.5K to 33.1K.

How did search popularity change for writing assistants worldwide in September 2026?

2 changes

  1. In September 2026, Hemingway Editor fell from 7th to 8th among writing assistants worldwide.

  2. Estimated monthly branded searches for Ginger worldwide fell 37.8% over 12 measured months, from 77.2K to 48K in September 2026.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Ginger’s and Hemingway Editor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ginger

4 branded search terms

  • ginger grammar
  • ginger software
  • ginger writing assistant
  • grammar ginger

Hemingway Editor

1 branded search term

  • hemingway editor

How the Brand Demand Index is measured

Other head-to-heads among writing assistants

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