Brandwave

How popular isGinger?

In September 2026, people searched for Ginger by name about 48,000 times worldwide, a 37.8% decrease from the previous year. These searches made up 0.44% of all global writing assistant searches, placing Ginger fifth out of eight assistants. When we asked both ChatGPT and Google AI Overviews about writing assistants, Ginger did not appear in any of the answers.

Search and AI answers in September 2026

Ginger is the fifth most searched of 8 competitors and not listed in any AI answer.

  1. GrammarlyShare of searches 45.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. QuillBotShare of searches 45.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
  3. ScribbrShare of searches 5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  4. LanguageToolShare of searches 2.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. GingerShare of searches 0.44%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top writing assistants in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ginger did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Grammarly1st
  2. QuillBot2nd
  3. ProWritingAid3rd
  4. Scribbr4th
  5. LanguageTool–
  6. Ginger–
  7. Wordtune–
  8. Hemingway Editor–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Grammarly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ProWritingAid3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • QuillBot2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Scribbr2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LanguageTool0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ginger0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wordtune0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hemingway Editor0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about writing assistants

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Which writing assistants compete with Ginger?

Ginger against writing assistants worldwide, by month

Share of searches by month for Grammarly, QuillBot, Scribbr, LanguageTool, Ginger. The figures are in the table below the chart.

View monthly share of searches table
MonthGrammarlyQuillBotScribbrLanguageToolGingerProWritingAidWordtuneHemingway Editor
Oct 202541%50%5.5%2%0.42%0.33%0.5%0.27%
Nov 202536.6%54.6%4.9%2.2%0.46%0.3%0.54%0.3%
Dec 202540.6%49.7%5.5%2.4%0.51%0.33%0.6%0.33%
Jan 202640.4%49.4%5.4%3%0.6%0.33%0.49%0.4%
Feb 202645.4%45.3%5%2.7%0.45%0.3%0.45%0.37%
Mar 202640.8%49.8%5.5%2.5%0.42%0.33%0.4%0.33%
Apr 202645.4%45.4%5%2.7%0.45%0.3%0.45%0.3%
May 202640.8%49.8%5.5%2.5%0.49%0.33%0.33%0.33%
Jun 202636.3%53.9%4.9%3.3%0.54%0.36%0.44%0.36%
Jul 202641.2%50.2%3.7%3%0.61%0.41%0.41%0.41%
Aug 202641.6%50.7%3.7%2.5%0.5%0.34%0.28%0.34%
Sep 202645.5%45.4%5%2.7%0.44%0.31%0.3%0.3%

  1. 1.Grammarly

    45.5%

    Moved from 2nd to 1st. 5M estimated branded searches, +22.2% vs prior month. Share +3.9 points.

  2. 2.QuillBot

    45.4%

    Moved from 1st to 2nd. 5M estimated branded searches, 0% vs prior month. Share -5.3 points.

  3. 3.Scribbr

    5%

    Held 3rd. 550K estimated branded searches, +49.5% vs prior month. Share +1.3 points.

  4. 4.LanguageTool

    2.7%

    Held 4th. 302K estimated branded searches, +22.3% vs prior month. Share +0.2 points.

  5. 5.Ginger

    0.44%

    Held 5th. 48K estimated branded searches, -3.3% vs prior month. Share -0.1 points.

  6. 6.ProWritingAid

    0.31%

    Held 6th. 33.7K estimated branded searches, +0.33% vs prior month. Share 0 points.

  7. 7.Wordtune

    0.3%

    Moved from 8th to 7th. 33.3K estimated branded searches, +22.2% vs prior month. Share 0 points.

  8. 8.Hemingway Editor

    0.3%

    Moved from 7th to 8th. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Ginger and its closest rivals

Every comparison with Ginger

7 comparisons

How has branded search demand for Ginger changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Ginger worldwide fell from 77.2K to 48K.
  • Across the 12 months ending September 2026, Ginger rose from 6th to 5th among writing assistants worldwide.

How did search popularity change for writing assistants worldwide in September 2026?

6 changes

  1. In September 2026, Grammarly overtook QuillBot to become the leader among writing assistants worldwide, with 45.5% of the searches.

  2. In September 2026, Scribbr gained share of searches among writing assistants worldwide, from 3.7% to 5%.

  3. In September 2026, QuillBot lost share of searches among writing assistants worldwide, from 50.7% to 45.4%.

  4. In September 2026, Wordtune rose from 8th to 7th among writing assistants worldwide.

  5. In September 2026, Hemingway Editor fell from 7th to 8th among writing assistants worldwide.

  6. Estimated monthly branded searches for ProWritingAid worldwide fell 44.8% over 12 measured months, from 61.1K to 33.7K in September 2026.

How are Ginger’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Ginger’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • ginger grammar
  • ginger software
  • ginger writing assistant
  • grammar ginger

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How the Brand Demand Index is measured

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