Brandwave

How popular isGinger in search?

In August 2026, there were an estimated 49.6K branded searches for Ginger worldwide which is down 35.8% over the last 11 months. Ginger holds 1.1% estimated Share of Search among grammar and writing assistants worldwide and is ranked 3rd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Grammarly92%
  2. LanguageTool5.5%
  3. Ginger1.1%
  4. ProWritingAid0.76%
  5. Wordtune0.61%
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Which grammar and writing assistants compete with Ginger?

Ginger against grammar and writing assistants worldwide, by month

Share of Search by month for Grammarly, LanguageTool, Ginger. The figures are in the table below the chart.

View monthly share of search table
MonthGrammarlyLanguageToolGingerProWritingAidWordtune
Oct 202592.6%4.6%0.95%0.76%1.1%
Nov 202591.3%5.5%1.1%0.75%1.4%
Dec 202591.2%5.5%1.1%0.75%1.4%
Jan 202690.2%6.6%1.3%0.74%1.1%
Feb 202692%5.5%0.91%0.62%0.91%
Mar 202691.9%5.5%0.94%0.75%0.91%
Apr 202692%5.5%0.91%0.62%0.91%
May 202691.8%5.5%1.1%0.75%0.75%
Jun 202688.8%8%1.3%0.89%1.1%
Jul 202690.2%6.6%1.3%0.91%0.89%
Aug 202692%5.5%1.1%0.76%0.61%
Sep 2026—————
  1. held 1st · 4.1M estimated branded searches · +22.1% vs prior month · +1.7 points

  2. held 2nd · 248K estimated branded searches · +0.05% vs prior month · -1.1 points

  3. 3.Ginger

    1.1%

    held 3rd · 49.6K estimated branded searches · -0.02% vs prior month · -0.2 points

  4. held 4th · 33.8K estimated branded searches · -0.09% vs prior month · -0.2 points

  5. 5.Wordtune

    0.61%

    held 5th · 27.4K estimated branded searches · -17.9% vs prior month · -0.3 points

Compare search popularity between Ginger and its closest rivals

How has branded search demand for Ginger changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Ginger worldwide fell from 77.3K to 49.6K.
  • Across the 11 months ending August 2026, Ginger rose from 4th to 3rd among grammar and writing assistants worldwide.

How did search popularity change for grammar and writing assistants worldwide in August 2026?

  1. In August 2026, Grammarly gained estimated Share of Search among grammar and writing assistants worldwide, from 90.2% to 92%.

  2. In August 2026, LanguageTool lost estimated Share of Search among grammar and writing assistants worldwide, from 6.6% to 5.5%.

  3. Estimated monthly branded searches for Wordtune worldwide fell 70% over 11 measured months, from 91.2K to 27.4K in August 2026.

  4. Estimated monthly branded searches for ProWritingAid worldwide fell 45% over 11 measured months, from 61.5K to 33.8K in August 2026.

  5. Estimated monthly branded searches for Ginger worldwide fell 35.8% over 11 measured months, from 77.3K to 49.6K in August 2026.

How is Ginger measured?

Brandwave collects information about searches that people make online using Ginger’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • ginger grammar
  • ginger software
  • ginger writing assistant
  • gingersoftware com
  • grammar ginger

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How the Brand Demand Index is measured

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Is Ginger your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.