Brandwave

Ghia vs Three Spirit:Which is more popular?

In September 2026, Three Spirit had more branded searches than Ghia among non-alcoholic spirit brands worldwide. Three Spirit had about 6,870 branded searches, while Ghia had 6,560. Three Spirit made up 16.5% of all non-alcoholic spirit brand searches we track, and Ghia accounted for 15.8%. When we asked ChatGPT and Google AI Overviews about non-alcoholic spirit brands, Ghia appeared in four of the five answers and Three Spirit in none.

Among non-alcoholic spirit brands worldwide in September 2026

Who do people search for more?

Three Spirit and Ghia are searched for about as often as each other.

Three Spirit 6.9K searchesGhia 6.6K searches

Who does AI mention more?

Ghia, mentioned in 4 of 5 answers, Three Spirit in 0

Ghia in 4 of 5Three Spirit in 0 of 5

Who does AI recommend more?

Ghia, the only one of the two named

Ghia first in 4Three Spirit never named

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Top non-alcoholic spirit brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ghia was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Three Spirit did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ritual Zero Proof1st
  2. Seedlip2nd
  3. Lyre's3rd
  4. Ghia4th
  5. Three Spirit–
  6. Pentire–
  7. CleanCo–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Seedlip5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ritual Zero Proof5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ghia4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lyre's3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Three Spirit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pentire0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CleanCo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about non-alcoholic spirit brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Ghia or Three Spirit more popular in search?

This chart shows how often people search Google for Ghia and Three Spirit by name. Each line represents a brand's share of searches for all seven non-alcoholic spirit brands we track, month by month, from English-language searches worldwide.

Ghia and Three Spirit among non-alcoholic spirit brands worldwide, by month

Share of searches by month for Three Spirit, Ghia. The figures are in the table below the chart.

View monthly share of searches table
MonthSeedlipThree SpiritGhiaLyre'sRitual Zero ProofPentireCleanCo
Oct 202534.2%16.8%15%14.1%14.8%4.7%0.38%
Nov 202534.4%16.8%13.5%13.9%14.9%6%0.37%
Dec 202536%14.6%13.5%11.2%18.5%5.9%0.38%
Jan 202633%14.2%15.1%11.3%20.3%5.9%0.35%
Feb 202634.1%15%11.8%11.7%20.9%6.1%0.36%
Mar 202633.5%13.4%15.1%12.5%19.9%5.3%0.34%
Apr 202633.5%11.1%18.1%10.7%20.3%5.9%0.35%
May 202634.7%12.4%15.9%11.2%17.8%7.5%0.51%
Jun 202638.6%13.6%14.4%12%14.2%6.8%0.51%
Jul 202631.6%13.8%17.1%13.9%16.5%6.6%0.4%
Aug 202634.6%14.9%18.2%12.1%13.1%6.6%0.46%
Sep 202637.5%16.5%15.8%12%11.9%5.9%0.43%

How has the Ghia and Three Spirit comparison changed over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 12 months ending September 2026: Ghia took it in January 2026, Three Spirit took it in February 2026, Ghia took it in March 2026, Three Spirit took it in September 2026.
  • Across the 12 months ending September 2026, Ghia’s share of searches among non-alcoholic spirit brands worldwide moved from 15% to 15.8%, and its estimated monthly branded searches moved from 8.6K to 6.6K.
  • Across the 12 months ending September 2026, Three Spirit’s share of searches among non-alcoholic spirit brands worldwide moved from 16.8% to 16.5%, and its estimated monthly branded searches moved from 9.6K to 6.9K.

How did search popularity change for non-alcoholic spirit brands worldwide in September 2026?

2 changes
  1. In September 2026, Three Spirit overtook Ghia to rank 2nd among non-alcoholic spirit brands worldwide, with 16.5% of the searches.

  2. In September 2026, Ghia lost share of searches among non-alcoholic spirit brands worldwide, from 18.2% to 15.8%.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Ghia’s and Three Spirit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ghia

3 branded search terms

  • drink ghia
  • ghia aperitif
  • ghia drink

Three Spirit

3 branded search terms

  • three spirit
  • three spirit drinks
  • three spirit elixir

How the Brand Demand Index is measured

Other head-to-heads among non-alcoholic spirit brands

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