Brandwave

Lyre's vs Seedlip:Which is more popular?

In September 2026, Seedlip had more branded searches than Lyre's among non-alcoholic spirit brands worldwide. Seedlip had about 15,600 branded searches, while Lyre's had 4,980. Seedlip made up 37.5% of all non-alcoholic spirit brand searches we track, and Lyre's accounted for 12%. When we asked ChatGPT and Google AI Overviews about non-alcoholic spirit brands, Seedlip appeared in all five answers and Lyre's in three. Seedlip was mentioned before Lyre's in three out of five answers.

Among non-alcoholic spirit brands worldwide in September 2026

Who do people search for more?

Seedlip, about 3 searches for every 1 for Lyre's

Seedlip 15.6K searchesLyre's 5K searches

Who does AI mention more?

Seedlip, mentioned in every answer we collected

Seedlip in 5 of 5Lyre's in 3 of 5

Who does AI recommend more?

Seedlip, named ahead of Lyre's in 3 of 5 answers

Seedlip first in 3Lyre's first in 2

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Top non-alcoholic spirit brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Seedlip appeared in all five answers. Lyre's was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Seedlip was listed before Lyre's in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ritual Zero Proof1st
  2. Seedlip2nd
  3. Lyre's3rd
  4. Ghia4th
  5. Three Spirit–
  6. Pentire–
  7. CleanCo–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Seedlip5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ritual Zero Proof5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ghia4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lyre's3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Three Spirit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pentire0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CleanCo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about non-alcoholic spirit brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Lyre's or Seedlip more popular in search?

This chart shows how often people search Google for Lyre's and Seedlip by name. Each line represents a brand's share of searches for all seven non-alcoholic spirit brands we track, month by month, from English-language searches worldwide.

Lyre's and Seedlip among non-alcoholic spirit brands worldwide, by month

Share of searches by month for Seedlip, Lyre's. The figures are in the table below the chart.

View monthly share of searches table
MonthSeedlipThree SpiritGhiaLyre'sRitual Zero ProofPentireCleanCo
Oct 202534.2%16.8%15%14.1%14.8%4.7%0.38%
Nov 202534.4%16.8%13.5%13.9%14.9%6%0.37%
Dec 202536%14.6%13.5%11.2%18.5%5.9%0.38%
Jan 202633%14.2%15.1%11.3%20.3%5.9%0.35%
Feb 202634.1%15%11.8%11.7%20.9%6.1%0.36%
Mar 202633.5%13.4%15.1%12.5%19.9%5.3%0.34%
Apr 202633.5%11.1%18.1%10.7%20.3%5.9%0.35%
May 202634.7%12.4%15.9%11.2%17.8%7.5%0.51%
Jun 202638.6%13.6%14.4%12%14.2%6.8%0.51%
Jul 202631.6%13.8%17.1%13.9%16.5%6.6%0.4%
Aug 202634.6%14.9%18.2%12.1%13.1%6.6%0.46%
Sep 202637.5%16.5%15.8%12%11.9%5.9%0.43%

How has the Lyre's and Seedlip comparison changed over the last 12 months?

3 findings
  • Seedlip was ahead of Lyre's in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Lyre's’ share of searches among non-alcoholic spirit brands worldwide moved from 14.1% to 12%, and its estimated monthly branded searches moved from 8.1K to 5K.
  • Across the 12 months ending September 2026, Seedlip’s share of searches among non-alcoholic spirit brands worldwide moved from 34.2% to 37.5%, and its estimated monthly branded searches moved from 19.6K to 15.6K.

How did search popularity change for non-alcoholic spirit brands worldwide in September 2026?

2 changes
  1. In September 2026, Seedlip gained share of searches among non-alcoholic spirit brands worldwide, from 34.6% to 37.5%.

  2. In September 2026, Lyre's rose from 5th to 4th among non-alcoholic spirit brands worldwide.

How are branded searches counted?

13 search terms

Brandwave collects information about searches that people make online using Lyre's’ and Seedlip’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lyre's

9 branded search terms

  • lyre s
  • lyre's spirits
  • lyres alcohol
  • lyres drink
  • lyres drinks
  • lyres non alcoholic
  • lyres non alcoholic spirit
  • lyres spirit
  • lyres spirits

Seedlip

4 branded search terms

  • seedlip
  • seedlip drinks
  • seedlip non alcoholic
  • seedlip spirits

How the Brand Demand Index is measured

Other head-to-heads among non-alcoholic spirit brands

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