Brandwave

Garmin vs PetSafe:Which is more popular by branded search?

In August 2026, Garmin had more branded searches than PetSafe among dog trainers worldwide. Garmin was estimated to have 5.4M branded searches compared to PetSafe’s 56.7K, and held an 81.7% Share of Search versus PetSafe’s 0.86%. These are worldwide searches for English-language branded terms.

Share of Search among dog trainers worldwide in August 2026Which is more popular in search, Garmin or PetSafe?
Garmin81.7%5.4M searches
vs
PetSafe0.86%56.7K searches

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Which is more popular in search, Garmin or PetSafe?

Compare the dog trainers shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Garmin and PetSafe among dog trainers worldwide, by month

Share of Search by month for Garmin, PetSafe. The figures are in the table below the chart.

View monthly share of search table
MonthGarminSportDOGE-Collar TechnologiesPetSafeEducatorDogtra
Oct 202580%14.8%2%1.1%1.6%0.4%
Nov 202583.8%12.4%1.4%0.93%1.1%0.41%
Dec 202583.2%12.8%1.4%0.99%1.1%0.51%
Jan 202677.3%17.6%1.3%0.9%2.4%0.48%
Feb 202678.1%18%1.3%0.99%1.1%0.49%
Mar 202683.3%12.9%1.4%1%0.95%0.35%
Apr 202683.5%12.9%1.4%0.86%0.95%0.35%
May 202681.8%14.8%1.3%0.87%0.89%0.33%
Jun 202678.7%17.9%1.3%0.87%0.89%0.32%
Jul 202678.5%18%1.3%0.94%0.89%0.27%
Aug 202681.7%15.2%1.1%0.86%0.75%0.28%
Sep 2026——————

How has the Garmin and PetSafe comparison changed over the last 12 months?

  • Garmin was ahead of PetSafe in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Garmin’s estimated Share of Search among dog trainers worldwide moved from 80% to 81.7%, and its estimated monthly branded searches moved from 3.6M to 5.4M.
  • Across the 11 months ending August 2026, PetSafe’s estimated Share of Search among dog trainers worldwide moved from 1.1% to 0.86%, and its estimated monthly branded searches moved from 50.8K to 56.7K.

How did search popularity change for dog trainers worldwide in August 2026?

  1. In August 2026, Garmin gained estimated Share of Search among dog trainers worldwide, from 78.5% to 81.7%.

  2. Estimated monthly branded searches for PetSafe worldwide rose 11.6% over 11 measured months, from 50.8K to 56.7K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Garmin’s and PetSafe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Garmin

15 branded search terms

  • cycling computer garmin
  • fitness watch garmin
  • garmin
  • garmin alpha
  • garmin astro
  • garmin com
  • garmin dog gps
  • garmin dog tracker
  • garmin edge
  • garmin fenix
  • garmin forerunner
  • garmin gps dog collar
  • garmin smartwatch
  • garmin venu
  • smartwatch garmin

PetSafe

10 branded search terms

  • automatic feeder petsafe
  • pet safe
  • petsafe
  • petsafe cat feeder
  • petsafe com
  • petsafe dog feeder
  • petsafe healthy pet simply feed
  • petsafe pet feeder
  • petsafe smart feed
  • petsafe smartfeed

How the Brand Demand Index is measured

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