Brandwave

Gamblin vs Sennelier:Which is more popular?

In October 2026, Gamblin had more branded searches than Sennelier among oil paint brands worldwide. Gamblin had about 11,700 branded searches, while Sennelier had 590. Gamblin made up 32.6% of all oil paint brand searches we track, and Sennelier accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about oil paint brands, Gamblin appeared in all four answers and Sennelier in none.

Among oil paint brands worldwide in October 2026

Who do people search for more?

Gamblin, about 20 searches for every 1 for Sennelier

Gamblin 11.7K searchesSennelier 590 searches

Who does AI mention more?

Gamblin, mentioned in every answer we collected

Gamblin in 4 of 4Sennelier in 0 of 4

Who does AI recommend more?

Gamblin, the only one of the two named

Gamblin first in 4Sennelier never named

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Top oil paint brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Gamblin appeared in all four answers. Sennelier did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Gamblin1st
  2. Winsor & Newton2nd
  3. Michael Harding3rd
  4. Old Holland4th
  5. Williamsburg5th
  6. Rembrandt6th
  7. Sennelier–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gamblin4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Winsor & Newton4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Old Holland3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Michael Harding2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Rembrandt2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Williamsburg2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sennelier0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about oil paint brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

Is Gamblin or Sennelier more popular in search?

This chart shows how often people search Google for Gamblin and Sennelier by name. Each line represents a brand's share of searches for all seven oil paint brands we track, month by month, from English-language searches worldwide.

Gamblin and Sennelier among oil paint brands worldwide, by month

Share of searches by month for Gamblin, Sennelier. The figures are in the table below the chart.

View monthly share of searches table
MonthMichael HardingGamblinWinsor & NewtonOld HollandRembrandtWilliamsburgSennelier
Nov 202528.2%32.5%19.5%10.6%4.6%3.1%1.4%
Dec 202526.8%33.6%22.7%8.2%4.3%3%1.4%
Jan 202623.6%28.9%31.7%7.7%4.1%2.8%1.3%
Feb 202620.4%30.6%30.9%9.2%4.8%2.6%1.5%
Mar 202619.7%40.7%24.4%7.2%4.8%2%1.2%
Apr 202625.1%30.8%29.8%5.9%4.7%2.5%1.2%
May 202623.8%28%34.5%5.6%4.4%2.3%1.4%
Jun 202622.6%38%27.9%4.4%3.7%2.3%1.1%
Jul 202627.3%37.3%20.5%5%5%3.1%1.8%
Aug 202625.4%39.6%21%4.9%4.9%2.6%1.5%
Sep 202626.3%36.2%21.7%5.3%5.3%3.3%1.9%
Oct 202635.7%32.6%18.4%4.5%4.5%2.8%1.6%

How has branded search for Gamblin and Sennelier changed worldwide over the last 12 months?

3 findings
  • Gamblin was ahead of Sennelier in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Gamblin’s share of searches among oil paint brands worldwide moved from 32.5% to 32.6%, and its estimated monthly branded searches moved from 13.5K to 11.7K.
  • Across the 12 months ending October 2026, Sennelier’s share of searches among oil paint brands worldwide moved from 1.4% to 1.6%, and its estimated monthly branded searches held steady at 590.

How did search popularity change for oil paint brands worldwide in October 2026?

2 changes
  1. In October 2026, Michael Harding overtook Gamblin to become the leader among oil paint brands worldwide, with 35.7% of the searches.

  2. In October 2026, Gamblin lost share of searches among oil paint brands worldwide, from 36.2% to 32.6%.

How are Gamblin’s and Sennelier’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Gamblin’s and Sennelier’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gamblin

2 branded search terms

  • gamblin
  • gamblin oil paint

Sennelier

1 branded search term

  • sennelier oil paint

How the Brand Demand Index is measured

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