Gain vs Scotch:Which is searched more?
In September 2026, Gain and Scotch were level on Share of Search among lint Roller brands worldwide, with an estimated 246K branded searches each, at 0.37% estimated Share of Search each. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Gain or Scotch?
Compare the lint roller brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Gain, Scotch. The figures are in the table below the chart.
View monthly share of search table
| Month | IKEA | Jumbo | MINI | Gain | Scotch | Giant | Muji | Huge |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 83.2% | 13.7% | 1.8% | 0.55% | 0.45% | 0.25% | 0.03% | <0.01% |
| Nov 2025 | 83.2% | 13.7% | 1.8% | 0.55% | 0.45% | 0.2% | 0.03% | <0.01% |
| Dec 2025 | 80.9% | 16.1% | 1.8% | 0.44% | 0.54% | 0.2% | 0.03% | <0.01% |
| Jan 2026 | 85.3% | 11.5% | 1.9% | 0.46% | 0.69% | 0.21% | 0.03% | <0.01% |
| Feb 2026 | 83% | 13.6% | 2.2% | 0.45% | 0.45% | 0.25% | 0.03% | <0.01% |
| Mar 2026 | 80.5% | 16.2% | 2.2% | 0.44% | 0.44% | 0.29% | 0.05% | <0.01% |
| Apr 2026 | 80.4% | 16.2% | 2.2% | 0.43% | 0.43% | 0.36% | 0.04% | <0.01% |
| May 2026 | 80.4% | 16.2% | 2.2% | 0.43% | 0.43% | 0.36% | 0.04% | <0.01% |
| Jun 2026 | 80.5% | 16.2% | 2.2% | 0.44% | 0.44% | 0.29% | 0.03% | <0.01% |
| Jul 2026 | 80.5% | 16.2% | 2.2% | 0.44% | 0.44% | 0.29% | 0.04% | <0.01% |
| Aug 2026 | 83.4% | 13.7% | 1.8% | 0.37% | 0.37% | 0.25% | 0.03% | <0.01% |
| Sep 2026 | 83.5% | 13.7% | 1.8% | 0.37% | 0.37% | 0.2% | 0.03% | <0.01% |
How has the Gain and Scotch comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Scotch took it in December 2025.
- Across the 12 months ending September 2026, Gain’s estimated Share of Search among lint Roller brands worldwide moved from 0.55% to 0.37%, and its estimated monthly branded searches moved from 368K to 246K.
- Across the 12 months ending September 2026, Scotch’s estimated Share of Search among lint Roller brands worldwide moved from 0.45% to 0.37%, and its estimated monthly branded searches moved from 301K to 246K.
How did search popularity change for lint Roller brands worldwide in September 2026?
2 changes
Other head-to-heads among lint Roller brands
How each brand is measured
Brandwave collects information about searches that people make online using Gain’s and Scotch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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