Gaiam vs Theraband:Which is searched more?
In September 2026, Theraband had more branded searches than Gaiam among exercise ball brands worldwide. Theraband was estimated to have 135K branded searches compared to Gaiam’s 20.5K, and held an 86.6% Share of Search versus Gaiam’s 13.2%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Gaiam or Theraband?
Compare the exercise ball brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Theraband, Gaiam. The figures are in the table below the chart.
View monthly share of search table
| Month | Theraband | Gaiam | Bosu |
|---|---|---|---|
| Oct 2025 | 87.2% | 12.5% | 0.25% |
| Nov 2025 | 84.8% | 14.9% | 0.3% |
| Dec 2025 | 84.6% | 15.1% | 0.3% |
| Jan 2026 | 86.9% | 12.7% | 0.38% |
| Feb 2026 | 86.9% | 12.7% | 0.38% |
| Mar 2026 | 87.1% | 12.5% | 0.38% |
| Apr 2026 | 84.8% | 14.9% | 0.3% |
| May 2026 | 83.7% | 16% | 0.37% |
| Jun 2026 | 82.8% | 16.9% | 0.29% |
| Jul 2026 | 81.3% | 18.3% | 0.44% |
| Aug 2026 | 84.3% | 15.4% | 0.24% |
| Sep 2026 | 86.6% | 13.2% | 0.25% |
How has the Gaiam and Theraband comparison changed over the last 12 months?
3 findings
- Theraband was ahead of Gaiam in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Gaiam’s estimated Share of Search among exercise ball brands worldwide moved from 12.5% to 13.2%, and its estimated monthly branded searches moved from 15.8K to 20.5K.
- Across the 12 months ending September 2026, Theraband’s estimated Share of Search among exercise ball brands worldwide moved from 87.2% to 86.6%, and its estimated monthly branded searches moved from 110K to 135K.
How did search popularity change for exercise ball brands worldwide in September 2026?
2 changes
In September 2026, Theraband gained estimated Share of Search among exercise ball brands worldwide, from 84.3% to 86.6%.
In September 2026, Gaiam lost estimated Share of Search among exercise ball brands worldwide, from 15.4% to 13.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Gaiam’s and Theraband’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.