G2 Esports vs T1:Which is searched more?
In August 2026, G2 Esports had more branded searches than T1 among esports teams worldwide. G2 Esports was estimated to have 22.2K branded searches compared to T1’s 3.6K, and held a 3.5% Share of Search versus T1’s 0.57%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, G2 Esports or T1?
Compare the esports teams brands and creators work with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for G2 Esports, T1. The figures are in the table below the chart.
View monthly share of search table
| Month | G2 Esports | T1 |
|---|---|---|
| Oct 2025 | 6.4% | 0.69% |
| Nov 2025 | 4.8% | 1.4% |
| Dec 2025 | 1.8% | 0.28% |
| Jan 2026 | 3% | 0.48% |
| Feb 2026 | 4.9% | 0.43% |
| Mar 2026 | 7.5% | 0.36% |
| Apr 2026 | 3.4% | 0.45% |
| May 2026 | 4.2% | 0.68% |
| Jun 2026 | 5.1% | 0.55% |
| Jul 2026 | 5.4% | 0.72% |
| Aug 2026 | 3.5% | 0.57% |
| Sep 2026 | — | — |
How has the G2 Esports and T1 comparison changed over the last 12 months?
3 findings
- G2 Esports was ahead of T1 in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, G2 Esports’ estimated Share of Search among esports teams worldwide moved from 6.4% to 3.5%, and its estimated monthly branded searches moved from 49.5K to 22.2K.
- Across the 11 months ending August 2026, T1’s estimated Share of Search among esports teams worldwide moved from 0.69% to 0.57%, and its estimated monthly branded searches moved from 5.4K to 3.6K.
How did search popularity change for esports teams worldwide in August 2026?
3 changes

In August 2026, Fnatic overtook G2 Esports to rank 4th among esports teams worldwide, at 5.2%.

In August 2026, G2 Esports lost estimated Share of Search among esports teams worldwide, from 5.4% to 3.5%.

Estimated monthly branded searches for T1 worldwide fell 33.3% over 11 measured months, from 5.4K to 3.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using G2 Esports’ and T1’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
G2 Esports
1 branded search term
- g2 esports
T1
1 branded search term
- t1 esports

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.