Brandwave

Fujitsu vs Midea:Which is more popular?

In September 2026, Midea had more branded searches than Fujitsu among air conditioner brands worldwide. Midea had about 550,000 branded searches, while Fujitsu had 17,700. Midea made up 24.1% of all air conditioner brand searches we track, and Fujitsu accounted for 0.78%. When we asked ChatGPT and Google AI Overviews about air conditioner brands, Midea appeared in three of the five answers and Fujitsu in none.

Among air conditioner brands worldwide in September 2026

Who do people search for more?

Midea, about 31 searches for every 1 for Fujitsu

Midea 550K searchesFujitsu 17.7K searches

Who does AI mention more?

Midea, mentioned in 3 of 5 answers, Fujitsu in 0

Midea in 3 of 5Fujitsu in 0 of 5

Who does AI recommend more?

Midea, the only one of the two named

Midea first in 3Fujitsu never named

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Top air conditioner brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Midea was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Fujitsu did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Trane1st
  2. Carrier2nd
  3. Midea3rd
  4. LG4th
  5. Mitsubishi Electric5th
  6. Daikin6th
  7. Panasonic–
  8. Fujitsu–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • LG4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Midea3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Trane3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Carrier3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Daikin2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mitsubishi Electric2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Panasonic0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fujitsu0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about air conditioner brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Fujitsu or Midea more popular in search?

This chart shows how often people search Google for Fujitsu and Midea by name. Each line represents a brand's share of searches for all eight air conditioner brands we track, month by month, from English-language searches worldwide.

Fujitsu and Midea among air conditioner brands worldwide, by month

Share of searches by month for Midea, Fujitsu. The figures are in the table below the chart.

View monthly share of searches table
MonthPanasonicMideaDaikinMitsubishi ElectricTraneCarrierLGFujitsu
Oct 202542.9%20.4%20.4%5%5%2.2%3.3%0.83%
Nov 202544.9%21.6%17.6%5.3%4.3%1.6%3.7%1%
Dec 202543.7%21%21%4.2%4.2%1.5%3.3%1%
Jan 202643%20.5%20.5%5%5%1.8%3.3%0.99%
Feb 202650.8%16.8%16.8%5%4.1%2.8%2.9%0.69%
Mar 202640.9%17.9%21.8%5.4%4.4%6.5%2.5%0.62%
Apr 202645.3%16.1%19.7%4.8%3.9%7.2%2.2%0.59%
May 202642.9%19.2%19.2%4.7%3.8%7%2.2%0.82%
Jun 202633.7%27.3%22.3%5.5%3.6%4.5%2.1%1.1%
Jul 202634.9%29.5%19.7%4.8%3.9%3.9%2.2%0.99%
Aug 202639.1%27.1%18.1%4.4%4.4%3.6%2.5%0.77%
Sep 202641.4%24.1%19.7%4.8%4%2.7%2.6%0.78%

How has the Fujitsu and Midea comparison changed over the last 12 months?

3 findings
  • Midea was ahead of Fujitsu in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Fujitsu’s share of searches among air conditioner brands worldwide moved from 0.83% to 0.78%, and its estimated monthly branded searches moved from 18.4K to 17.7K.
  • Across the 12 months ending September 2026, Midea’s share of searches among air conditioner brands worldwide moved from 20.4% to 24.1%, and its estimated monthly branded searches moved from 450K to 550K.

How did search popularity change for air conditioner brands worldwide in September 2026?

1 change
  1. In September 2026, Midea lost share of searches among air conditioner brands worldwide, from 27.1% to 24.1%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Fujitsu’s and Midea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fujitsu

2 branded search terms

  • fujitsu air conditioner
  • fujitsu heat pump

Midea

1 branded search term

  • midea

How the Brand Demand Index is measured

Other head-to-heads among air conditioner brands

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