FTD vs Prestige Flowers:Which is more popular by branded search?
In August 2026, FTD had more branded searches than Prestige Flowers among flower delivery platforms worldwide. FTD was estimated to have 165K branded searches compared to Prestige Flowers’ 27.1K, and held a 17.2% Share of Search versus Prestige Flowers’ 2.8%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, FTD or Prestige Flowers?
Compare the flower delivery platforms people shop with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for FTD, Prestige Flowers. The figures are in the table below the chart.
View monthly share of search table
| Month | Interflora | Bloom & Wild | FTD | 1-800-Flowers | Teleflora | Prestige Flowers |
|---|---|---|---|---|---|---|
| Oct 2025 | 43.5% | 16% | 19.4% | 13.1% | 4.8% | 3.2% |
| Nov 2025 | 43.1% | 19.2% | 19.2% | 10.5% | 4.7% | 3.2% |
| Dec 2025 | 41.1% | 18.4% | 18.4% | 12.3% | 6.8% | 3% |
| Jan 2026 | 44.6% | 13.4% | 24.4% | 10.9% | 4% | 2.7% |
| Feb 2026 | 48.1% | 14.4% | 14.4% | 14.4% | 5.3% | 3.5% |
| Mar 2026 | 44.9% | 24.5% | 13.4% | 9% | 3.3% | 4.9% |
| Apr 2026 | 45.3% | 13.6% | 20.3% | 13.6% | 5% | 2.2% |
| May 2026 | 50.2% | 12.3% | 15% | 15% | 5.5% | 2% |
| Jun 2026 | 46.2% | 20.6% | 16.9% | 9.3% | 4.2% | 2.8% |
| Jul 2026 | 43% | 19.3% | 19.3% | 10.6% | 4.7% | 3.2% |
| Aug 2026 | 47% | 17.2% | 17.2% | 11.5% | 4.2% | 2.8% |
| Sep 2026 | — | — | — | — | — | — |
How has the FTD and Prestige Flowers comparison changed over the last 12 months?
3 findings
- FTD was ahead of Prestige Flowers in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, FTD’s estimated Share of Search among flower delivery platforms worldwide moved from 19.4% to 17.2%, and its estimated monthly branded searches moved from 201K to 165K.
- Across the 11 months ending August 2026, Prestige Flowers’ estimated Share of Search among flower delivery platforms worldwide moved from 3.2% to 2.8%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
How did search popularity change for flower delivery platforms worldwide in August 2026?
2 changes
In August 2026, FTD lost estimated Share of Search among flower delivery platforms worldwide, from 19.3% to 17.2%.
Estimated monthly branded searches for Prestige Flowers worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using FTD’s and Prestige Flowers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
FTD
1 branded search term
- ftd
Prestige Flowers
1 branded search term
- prestige flowers
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.