Brandwave

FreshBooks vs Invoice Simple:Which is searched more?

In September 2026, FreshBooks had more branded searches than Invoice Simple among invoicing apps worldwide. FreshBooks was estimated to have 90.5K branded searches compared to Invoice Simple’s 27.1K, and held a 23.7% Share of Search versus Invoice Simple’s 7.1%. These are worldwide searches for English-language branded terms.

Share of Search among invoicing apps worldwide in September 2026Which is more popular in search, FreshBooks or Invoice Simple?
FreshBooks23.7%90.5K searches
vs
Invoice Simple7.1%27.1K searches

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Which is more popular in search, FreshBooks or Invoice Simple?

Compare the invoicing apps people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

FreshBooks and Invoice Simple among invoicing apps worldwide, by month

Share of Search by month for FreshBooks, Invoice Simple. The figures are in the table below the chart.

View monthly share of search table
MonthZoho InvoiceWaveFreshBooksInvoice SimpleInvoice2go
Oct 202536.3%23.2%24.3%8.9%7.3%
Nov 202540.2%21.6%22%8.1%8.1%
Dec 202539.2%25%21.5%7.9%6.4%
Jan 202634.8%28%23.3%7%7%
Feb 202641.5%23.2%18.6%8.3%8.3%
Mar 202640.4%23.5%18.1%9.9%8.1%
Apr 202640.8%22.7%18.3%10%8.2%
May 202644.6%21.2%16.3%8.9%8.9%
Jun 202640.5%21.1%22.2%8.1%8.1%
Jul 202646.3%19.8%17%9.3%7.6%
Aug 202641.4%20.7%22.7%8.3%6.8%
Sep 202635.3%28%23.7%7.1%5.8%

How has the FreshBooks and Invoice Simple comparison changed over the last 12 months?

  • FreshBooks was ahead of Invoice Simple in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, FreshBooks’ estimated Share of Search among invoicing apps worldwide moved from 24.3% to 23.7%, and its estimated monthly branded searches held steady at 90.5K.
  • Across the 12 months ending September 2026, Invoice Simple’s estimated Share of Search among invoicing apps worldwide moved from 8.9% to 7.1%, and its estimated monthly branded searches moved from 33.1K to 27.1K.

How did search popularity change for invoicing apps worldwide in September 2026?

  1. In September 2026, Wave overtook FreshBooks to rank 2nd among invoicing apps worldwide, with 28% estimated Share of Search.

  2. In September 2026, FreshBooks gained estimated Share of Search among invoicing apps worldwide, from 22.7% to 23.7%.

  3. In September 2026, Invoice Simple lost estimated Share of Search among invoicing apps worldwide, from 8.3% to 7.1%.

Other head-to-heads among invoicing apps

How each brand is measured

Brandwave collects information about searches that people make online using FreshBooks’ and Invoice Simple’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

FreshBooks

1 branded search term

  • freshbooks

Invoice Simple

1 branded search term

  • invoice simple

How the Brand Demand Index is measured

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