Freetoo vs Samsonite:Which is more popular by branded search?
In August 2026, Samsonite had more branded searches than Freetoo among luggage scale brands worldwide. Samsonite was estimated to have 1.4M branded searches compared to Freetoo’s 1.6K, and held a 99.1% Share of Search versus Freetoo’s 0.12%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Freetoo or Samsonite?
Compare the luggage scale brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Samsonite, Freetoo. The figures are in the table below the chart.
View monthly share of search table
| Month | Samsonite | Etekcity | AmazonBasics | Freetoo | Dr Meter | Travel Inspira |
|---|---|---|---|---|---|---|
| Oct 2025 | 98.8% | 0.71% | 0.25% | 0.09% | 0.14% | 0.04% |
| Nov 2025 | 99.1% | 0.59% | 0.17% | 0.06% | 0.08% | 0.03% |
| Dec 2025 | 98.8% | 0.72% | 0.26% | 0.09% | 0.09% | 0.06% |
| Jan 2026 | 98.5% | 0.91% | 0.27% | 0.12% | 0.12% | 0.05% |
| Feb 2026 | 98.7% | 0.72% | 0.26% | 0.12% | 0.12% | 0.04% |
| Mar 2026 | 98.7% | 0.72% | 0.26% | 0.12% | 0.12% | 0.05% |
| Apr 2026 | 98.7% | 0.72% | 0.26% | 0.12% | 0.12% | 0.05% |
| May 2026 | 98.8% | 0.68% | 0.24% | 0.11% | 0.11% | 0.04% |
| Jun 2026 | 99% | 0.56% | 0.2% | 0.11% | 0.11% | 0.04% |
| Jul 2026 | 99.1% | 0.48% | 0.18% | 0.1% | 0.1% | 0.04% |
| Aug 2026 | 99.1% | 0.48% | 0.18% | 0.12% | 0.1% | 0.05% |
| Sep 2026 | — | — | — | — | — | — |
How has the Freetoo and Samsonite comparison changed over the last 12 months?
3 findings
- Samsonite was ahead of Freetoo in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Freetoo’s estimated Share of Search among luggage scale brands worldwide moved from 0.09% to 0.12%, and its estimated monthly branded searches moved from 1K to 1.6K.
- Across the 11 months ending August 2026, Samsonite’s estimated Share of Search among luggage scale brands worldwide moved from 98.8% to 99.1%, and its estimated monthly branded searches moved from 1.1M to 1.4M.
How did search popularity change for luggage scale brands worldwide in August 2026?
2 changes
In August 2026, Freetoo rose from 5th to 4th among luggage scale brands worldwide.
Estimated monthly branded searches for Samsonite worldwide rose 20.7% over 11 measured months, from 1.1M to 1.4M in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Freetoo’s and Samsonite’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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