Freestar vs Snigel:Which is searched more?
In September 2026, Snigel had more branded searches than Freestar among publisher ad monetisation platforms worldwide. Snigel had about 12,100 branded searches, while Freestar had 3,600. Snigel made up 5.8% of all publisher ad monetisation platform searches we track, and Freestar accounted for 1.7%. These are worldwide searches for English-language branded terms.
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Is Freestar or Snigel more popular in search?
Compare the platforms publishers sell ad space through. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Snigel, Freestar. The figures are in the table below the chart.
View monthly share of searches table
| Month | Google Ad Manager | Mediavine | Snigel | Ezoic | Raptive | Freestar | Publift |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 67.2% | 6% | 7.4% | 11.1% | 3.3% | 4% | 0.98% |
| Nov 2025 | 69.3% | 5.1% | 6.2% | 11.4% | 2.8% | 4.2% | 1% |
| Dec 2025 | 71.2% | 5.2% | 5.2% | 11.7% | 2.8% | 2.8% | 0.84% |
| Jan 2026 | 69.1% | 6.2% | 6.2% | 11.4% | 3.4% | 2.8% | 1% |
| Feb 2026 | 70.5% | 5.2% | 7.8% | 9.5% | 3.5% | 2.8% | 0.83% |
| Mar 2026 | 73.8% | 5.4% | 6.6% | 8.1% | 3% | 2.4% | 0.71% |
| Apr 2026 | 73.5% | 5.4% | 6.6% | 8.1% | 2.9% | 2.9% | 0.54% |
| May 2026 | 73.9% | 5.4% | 6.6% | 8.1% | 3% | 2.4% | 0.55% |
| Jun 2026 | 76% | 5.6% | 5.6% | 6.8% | 3% | 2.5% | 0.56% |
| Jul 2026 | 76.7% | 5.6% | 4.6% | 6.9% | 3.1% | 2.5% | 0.57% |
| Aug 2026 | 75.4% | 6.8% | 5.5% | 6.8% | 3% | 2% | 0.56% |
| Sep 2026 | 78.5% | 5.8% | 5.8% | 4.7% | 3.1% | 1.7% | 0.48% |
How has the Freestar and Snigel comparison changed over the last 12 months?
3 findings
- Snigel was ahead of Freestar in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Freestar’s share of searches among publisher ad monetisation platforms worldwide moved from 4% to 1.7%, and its estimated monthly branded searches moved from 6.6K to 3.6K.
- Across the 12 months ending September 2026, Snigel’s share of searches among publisher ad monetisation platforms worldwide moved from 7.4% to 5.8%, and its estimated monthly branded searches held steady at 12.1K.
How did search popularity change for publisher ad monetisation platforms worldwide in September 2026?
2 changes

In September 2026, Snigel rose from 4th to 3rd among publisher ad monetisation platforms worldwide.
Estimated monthly branded searches for Freestar worldwide fell 45.5% over 12 measured months, from 6.6K to 3.6K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Freestar’s and Snigel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among publisher ad monetisation platforms
Google Ad Manager vs Mediavine: compare search popularity
Google Ad Manager vs Snigel: compare search popularity
Google Ad Manager vs Ezoic: compare search popularity
Google Ad Manager vs Raptive: compare search popularity
Mediavine vs Snigel: compare search popularity
Mediavine vs Ezoic: compare search popularity

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