ForeFlight vs Sabre:Which is more popular by branded search?
In August 2026, ForeFlight had more branded searches than Sabre among aviation software worldwide. ForeFlight was estimated to have 90.5K branded searches compared to Sabre’s 1.6K, and held a 3% Share of Search versus Sabre’s 0.05%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, ForeFlight or Sabre?
Compare the aviation software drivers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for ForeFlight, Sabre. The figures are in the table below the chart.
View monthly share of search table
| Month | FlightAware | Trax | ForeFlight | Jeppesen | Amadeus | Sabre |
|---|---|---|---|---|---|---|
| Oct 2025 | 89.1% | 5.4% | 2.9% | 2.4% | 0.1% | 0.05% |
| Nov 2025 | 90.9% | 4.5% | 2.5% | 2% | 0.06% | 0.04% |
| Dec 2025 | 91% | 4.5% | 2.5% | 2% | 0.06% | 0.03% |
| Jan 2026 | 89.6% | 5.4% | 3% | 2% | 0.08% | 0.04% |
| Feb 2026 | 89.4% | 4.4% | 3.6% | 2.4% | 0.1% | 0.05% |
| Mar 2026 | 92% | 3.7% | 2.5% | 1.7% | 0.07% | 0.04% |
| Apr 2026 | 88.5% | 5.3% | 3.6% | 2.4% | 0.09% | 0.05% |
| May 2026 | 89.1% | 5.4% | 2.9% | 2.4% | 0.08% | 0.05% |
| Jun 2026 | 89.5% | 5.4% | 3% | 2% | 0.1% | 0.06% |
| Jul 2026 | 91.3% | 4.5% | 2.5% | 1.6% | 0.06% | 0.05% |
| Aug 2026 | 90.8% | 4.5% | 3% | 1.6% | 0.06% | 0.05% |
| Sep 2026 | — | — | — | — | — | — |
How has the ForeFlight and Sabre comparison changed over the last 12 months?
3 findings
- ForeFlight was ahead of Sabre in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, ForeFlight’s estimated Share of Search among aviation software worldwide moved from 2.9% to 3%, and its estimated monthly branded searches moved from 74K to 90.5K.
- Across the 11 months ending August 2026, Sabre’s estimated Share of Search among aviation software worldwide held steady at 0.05%, and its estimated monthly branded searches moved from 1.3K to 1.6K.
How did search popularity change for aviation software worldwide in August 2026?
2 changes
In August 2026, ForeFlight gained estimated Share of Search among aviation software worldwide, from 2.5% to 3%.
Estimated monthly branded searches for Sabre worldwide rose 23.1% over 11 measured months, from 1.3K to 1.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using ForeFlight’s and Sabre’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ForeFlight
1 branded search term
- foreflight
Sabre
1 branded search term
- sabre travel
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.