Brandwave

Ford vs Peugeot:Which is more popular by branded search?

In August 2026, Ford had more branded searches than Peugeot among van brands worldwide. Ford was estimated to have 4.1M branded searches compared to Peugeot’s 2.7M, and held a 9.3% Share of Search versus Peugeot’s 6.2%. These are worldwide searches for English-language branded terms.

Share of Search among van brands worldwide in August 2026Which is more popular in search, Ford or Peugeot?
Ford9.3%4.1M searches
vs
Peugeot6.2%2.7M searches

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Which is more popular in search, Ford or Peugeot?

Compare the van brands households and businesses choose. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ford and Peugeot among van brands worldwide, by month

Share of Search by month for Ford, Peugeot. The figures are in the table below the chart.

View monthly share of search table
MonthToyotaVolkswagenMercedes-BenzFordNissanRenaultPeugeotCitroen
Oct 202522.6%18.6%20.7%10.2%8.3%8.3%6.8%4.6%
Nov 202523.5%19.3%21.6%10.6%7.1%7.1%7.1%3.9%
Dec 202523.8%19.6%21.9%10.7%7.2%7.2%5.9%3.9%
Jan 202626.3%17.7%19.7%9.7%7.9%7.9%6.5%4.3%
Feb 202625.3%20.8%19%9.3%7.6%7.6%6.2%4.2%
Mar 202622.6%18.6%20.7%10.2%8.3%8.3%6.8%4.6%
Apr 202623.5%19.4%21.6%8.7%7.1%8.7%7.1%3.9%
May 202624.2%20%22.3%8.9%7.3%7.3%6%4%
Jun 202626.2%17.7%19.7%9.7%7.9%7.9%6.5%4.3%
Jul 202625.4%21%19.1%9.4%7.7%7.7%6.3%3.4%
Aug 202625.3%20.8%19%9.3%7.6%7.6%6.2%4.2%
Sep 2026————————

How has the Ford and Peugeot comparison changed over the last 12 months?

  • Ford was ahead of Peugeot in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Ford’s estimated Share of Search among van brands worldwide moved from 10.2% to 9.3%, and its estimated monthly branded searches moved from 5M to 4.1M.
  • Across the 11 months ending August 2026, Peugeot’s estimated Share of Search among van brands worldwide moved from 6.8% to 6.2%, and its estimated monthly branded searches moved from 3.4M to 2.7M.

How did search popularity change for van brands worldwide in August 2026?

  1. Estimated monthly branded searches for Peugeot worldwide fell 18.2% over 11 measured months, from 3.4M to 2.7M in August 2026.

  2. Estimated monthly branded searches for Ford worldwide fell 18.2% over 11 measured months, from 5M to 4.1M in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Ford’s and Peugeot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ford

1 branded search term

  • ford

Peugeot

1 branded search term

  • peugeot

How the Brand Demand Index is measured

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