Brandwave

Flexitol vs Scholl:Which is searched more?

In August 2026, Scholl had more branded searches than Flexitol among foot cream worldwide. Scholl was estimated to have 110K branded searches compared to Flexitol’s 320, and held a 65.6% Share of Search versus Flexitol’s 0.19%. These are worldwide searches for English-language branded terms.

Share of Search among foot cream worldwide in August 2026Which is more popular in search, Flexitol or Scholl?
Flexitol0.19%320 searches
vs
Scholl65.6%110K searches

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Which is more popular in search, Flexitol or Scholl?

Compare the foot cream people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Flexitol and Scholl among foot cream worldwide, by month

Share of Search by month for Scholl, Flexitol. The figures are in the table below the chart.

View monthly share of search table
MonthSchollFlexitol
Oct 202564.5%0.1%
Nov 202559.7%0.06%
Dec 202557.6%0.11%
Jan 202658.8%0.14%
Feb 202653.8%0.1%
Mar 202659.7%0.09%
Apr 202660.4%0.17%
May 202665%0.12%
Jun 202673.5%0.14%
Jul 202665.6%0.16%
Aug 202665.6%0.19%
Sep 2026——

How has the Flexitol and Scholl comparison changed over the last 12 months?

  • Scholl was ahead of Flexitol in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Flexitol’s estimated Share of Search among foot cream worldwide moved from 0.1% to 0.19%, and its estimated monthly branded searches moved from 140 to 320.
  • Across the 11 months ending August 2026, Scholl’s estimated Share of Search among foot cream worldwide moved from 64.5% to 65.6%, and its estimated monthly branded searches moved from 90.5K to 110K.

How did search popularity change for foot cream worldwide in August 2026?

  1. Estimated monthly branded searches for Flexitol worldwide rose 128.6% over 11 measured months, from 140 to 320 in August 2026.

  2. Estimated monthly branded searches for Scholl worldwide rose 21.5% over 11 measured months, from 90.5K to 110K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Flexitol’s and Scholl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Flexitol

1 branded search term

  • flexitol foot

Scholl

1 branded search term

  • scholl

How the Brand Demand Index is measured

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