Brandwave

Fissler vs Philips:Which is more popular?

In September 2026, Fissler had more branded searches than Philips among pressure cooker brands worldwide. Fissler had about 74,000 branded searches, while Philips had 4,400. Fissler made up 8.8% of all pressure cooker brand searches we track, and Philips accounted for 0.53%. When we asked ChatGPT and Google AI Overviews about pressure cooker brands, Fissler appeared in two of the five answers and Philips in none.

Among pressure cooker brands worldwide in September 2026

Who do people search for more?

Fissler, about 17 searches for every 1 for Philips

Fissler 74K searchesPhilips 4.4K searches

Who does AI mention more?

Fissler, mentioned in 2 of 5 answers, Philips in 0

Fissler in 2 of 5Philips in 0 of 5

Who does AI recommend more?

Fissler, the only one of the two named

Fissler first in 2Philips never named

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Top pressure cooker brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fissler was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Philips did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Instant1st
  2. Presto2nd
  3. Ninja3rd
  4. Fissler4th
  5. Tefal5th
  6. Breville6th
  7. Philips–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Instant5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ninja3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Presto3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tefal2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fissler2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Breville1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Philips0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pressure cooker brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Fissler or Philips more popular in search?

This chart shows how often people search Google for Fissler and Philips by name. Each line represents a brand's share of searches for all seven pressure cooker brands we track, month by month, from English-language searches worldwide.

Fissler and Philips among pressure cooker brands worldwide, by month

Share of searches by month for Fissler, Philips. The figures are in the table below the chart.

View monthly share of searches table
MonthTefalBrevilleFisslerNinjaPhilipsInstantPresto
Oct 202569.8%16.1%10.8%2.7%0.53%0.11%<0.01%
Nov 202568.6%18.4%10.1%2.5%0.33%0.07%<0.01%
Dec 202566.6%22.3%8.2%2.5%0.4%0.08%<0.01%
Jan 202671.3%16.5%9%2.7%0.44%0.09%<0.01%
Feb 202669.4%16.4%11%2.7%0.44%0.07%<0.01%
Mar 202669.3%16.4%11%2.7%0.53%0.07%<0.01%
Apr 202666.4%19.2%10.5%3.2%0.63%0.07%<0.01%
May 202668.4%16.8%11.3%2.8%0.67%0.07%<0.01%
Jun 202667.2%19.8%8.9%3.3%0.79%0.09%<0.01%
Jul 202663.6%22%9.8%3.6%0.88%0.12%<0.01%
Aug 202666.5%18.8%10.3%3.8%0.61%0.1%<0.01%
Sep 202666.9%19.7%8.8%4%0.53%0.07%<0.01%

How has the Fissler and Philips comparison changed over the last 12 months?

3 findings
  • Fissler was ahead of Philips in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Fissler’s share of searches among pressure cooker brands worldwide moved from 10.8% to 8.8%, and its estimated monthly branded searches moved from 90.5K to 74K.
  • Across the 12 months ending September 2026, Philips’ share of searches among pressure cooker brands worldwide held steady at 0.53%, and its estimated monthly branded searches held steady at 4.4K.

How did search popularity change for pressure cooker brands worldwide in September 2026?

1 change
  1. In September 2026, Fissler lost share of searches among pressure cooker brands worldwide, from 10.3% to 8.8%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Fissler’s and Philips’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fissler

1 branded search term

  • fissler

Philips

1 branded search term

  • philips pressure cooker

How the Brand Demand Index is measured

Other head-to-heads among pressure cooker brands

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