Brandwave

Fastly vs imgix:Which is more popular by branded search?

In August 2026, Fastly had more branded searches than imgix among image CDN platforms worldwide. Fastly was estimated to have 67.2K branded searches compared to imgix’s 3.6K, and held a 20.8% Share of Search versus imgix’s 1.1%. These are worldwide searches for English-language branded terms.

Share of Search among image CDN platforms worldwide in August 2026Which is more popular in search, Fastly or imgix?
Fastly20.8%67.2K searches
vs
imgix1.1%3.6K searches

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Which is more popular in search, Fastly or imgix?

Compare the services that optimise and serve images. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Fastly and imgix among image CDN platforms worldwide, by month

Share of Search by month for Fastly, imgix. The figures are in the table below the chart.

View monthly share of search table
MonthCloudinaryFastlyBunny.netImageKitimgix
Oct 202557.2%25.6%9.1%6.3%1.9%
Nov 202560.8%22.4%8.5%6.7%1.6%
Dec 202564.5%19.9%8.5%5.8%1.4%
Jan 202661.1%23.1%8.6%5.5%1.6%
Feb 202658.2%25.8%8.3%6.4%1.3%
Mar 202663.6%20.3%9%5.7%1.4%
Apr 202663.4%20.2%9.5%5.7%1.1%
May 202664%20.4%9.8%4.7%1.1%
Jun 202666.5%18.3%8.3%6%0.97%
Jul 202668.2%17.2%7.5%6.2%1%
Aug 202662.2%20.8%9%6.9%1.1%
Sep 2026—————

How has the Fastly and imgix comparison changed over the last 12 months?

  • Fastly was ahead of imgix in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Fastly’s estimated Share of Search among image CDN platforms worldwide moved from 25.6% to 20.8%, and its estimated monthly branded searches moved from 73.8K to 67.2K.
  • Across the 11 months ending August 2026, imgix’s estimated Share of Search among image CDN platforms worldwide moved from 1.9% to 1.1%, and its estimated monthly branded searches moved from 5.4K to 3.6K.

How did search popularity change for image CDN platforms worldwide in August 2026?

  1. In August 2026, Fastly gained estimated Share of Search among image CDN platforms worldwide, from 17.2% to 20.8%.

  2. Estimated monthly branded searches for imgix worldwide fell 33.3% over 11 measured months, from 5.4K to 3.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Fastly’s and imgix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fastly

6 branded search terms

  • fastly
  • fastly app
  • fastly cdn
  • fastly com
  • fastly content delivery network
  • fastly software

imgix

1 branded search term

  • imgix

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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