Factors.ai vs RB2B:Which is more popular by branded search?
In August 2026, RB2B had more branded searches than Factors.ai among website visitor identification platforms worldwide. RB2B was estimated to have 10.8K branded searches compared to Factors.ai’s 3K, and held a 40.1% Share of Search versus Factors.ai’s 11.1%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Factors.ai or RB2B?
Compare tools that identify companies visiting a website and turn anonymous traffic into sales signals. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for RB2B, Factors.ai. The figures are in the table below the chart.
View monthly share of search table
| Month | RB2B | Leadfeeder | Factors.ai | Albacross | Warmly |
|---|---|---|---|---|---|
| Oct 2025 | 41.2% | 33.9% | 11.7% | 9.4% | 3.9% |
| Nov 2025 | 37.1% | 36.1% | 12.6% | 10% | 4.1% |
| Dec 2025 | 45% | 30.4% | 12.8% | 8.1% | 3.7% |
| Jan 2026 | 47% | 30.4% | 10.6% | 8.5% | 3.5% |
| Feb 2026 | 41% | 33.1% | 11.5% | 11.1% | 3.3% |
| Mar 2026 | 42.1% | 33.7% | 11.7% | 9.3% | 3.2% |
| Apr 2026 | 40% | 40.2% | 9.3% | 7.5% | 3.1% |
| May 2026 | 36.8% | 43.5% | 10.2% | 6.5% | 3% |
| Jun 2026 | 36% | 43.1% | 10.2% | 6.4% | 4.3% |
| Jul 2026 | 40.1% | 39.1% | 11% | 6.1% | 3.7% |
| Aug 2026 | 40.1% | 39% | 11.1% | 6.2% | 3.7% |
| Sep 2026 | — | — | — | — | — |
How has the Factors.ai and RB2B comparison changed over the last 12 months?
3 findings
- RB2B was ahead of Factors.ai in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Factors.ai’s estimated Share of Search among website visitor identification platforms worldwide moved from 11.7% to 11.1%, and its estimated monthly branded searches held steady at 3K.
- Across the 11 months ending August 2026, RB2B’s estimated Share of Search among website visitor identification platforms worldwide moved from 41.2% to 40.1%, and its estimated monthly branded searches moved from 10.7K to 10.8K.
How did search popularity change for website visitor identification platforms worldwide in August 2026?
0 changes
Neither Factors.ai nor RB2B moved beyond provider rounding among website visitor identification platforms in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Factors.ai’s and RB2B’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Factors.ai
3 branded search terms
- factors.ai
- factors.ai pricing
- factors.ai reviews
RB2B
7 branded search terms
- rb2b
- rb2b alternatives
- rb2b competitors
- rb2b pricing
- rb2b pro
- rb2b reviews
- rb2b.com
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.