Evernote vs Hex:Which is more popular?
In September 2026, Evernote had more branded searches than Hex among notebook platforms worldwide. Evernote had about 246,000 branded searches, while Hex had 2,900. Evernote made up 3.4% of all notebook platform searches we track, and Hex accounted for 0.04%. When we asked ChatGPT and Google AI Overviews about notebook platforms, Evernote appeared in three of the five answers and Hex in one. Evernote was mentioned before Hex in three out of four answers that named either.
Who do people search for more?
Evernote, about 85 searches for every 1 for Hex
Who does AI mention more?
Evernote, mentioned in 3 of 5 answers, Hex in 1
Who does AI recommend more?
Evernote, named ahead of Hex in 3 of 4 answers
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Top notebook platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Evernote was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Hex was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Evernote was listed before Hex in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Google Colab1st
JupyterLab2nd- Microsoft OneNote3rd
- Evernote4th
- Jupyter5th
Deepnote6th
Hex7th
Observable–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Google Colab4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- JupyterLab4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Evernote3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Jupyter3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Microsoft OneNote2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Deepnote2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Hex1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Observable0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about notebook platforms
5 answers
Asked ChatGPT
“Which notebook platform should I use?”
Asked ChatGPT
“What are the best notebook platforms?”
Asked ChatGPT
“What's the best notebook platform for data analysis notebooks?”
Searched Google, AI Overview
“notebook platforms”
Searched Google, AI Overview
“cloud notebook app”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Evernote or Hex more popular in search?
This chart shows how often people search Google for Evernote and Hex by name. Each line represents a brand's share of searches for all eight notebook platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Evernote, Hex. The figures are in the table below the chart.
View monthly share of searches table
| Month | Google Colab | JupyterLab | Evernote | Jupyter | Microsoft OneNote | Observable | Deepnote | Hex |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 77.5% | 11.4% | 5.7% | 2.6% | 2.1% | 0.34% | 0.34% | 0.04% |
| Nov 2025 | 79.4% | 9.5% | 5.8% | 2.6% | 1.7% | 0.35% | 0.43% | 0.06% |
| Dec 2025 | 79.6% | 9.5% | 5.9% | 2.1% | 2.1% | 0.35% | 0.29% | 0.06% |
| Jan 2026 | 75.9% | 11.1% | 6.8% | 2.5% | 2.5% | 0.75% | 0.27% | 0.05% |
| Feb 2026 | 80.6% | 9.7% | 4.9% | 2.2% | 2.2% | 0.24% | 0.2% | 0.05% |
| Mar 2026 | 80.6% | 9.7% | 4.9% | 2.2% | 2.2% | 0.29% | 0.24% | 0.04% |
| Apr 2026 | 82.2% | 8.2% | 5% | 2.2% | 1.8% | 0.3% | 0.24% | 0.03% |
| May 2026 | 79.7% | 9.6% | 5.9% | 2.1% | 2.1% | 0.29% | 0.24% | 0.04% |
| Jun 2026 | 82.4% | 8.2% | 5% | 1.8% | 1.8% | 0.45% | 0.24% | 0.05% |
| Jul 2026 | 81.4% | 9.6% | 4.9% | 1.8% | 1.8% | 0.29% | 0.2% | 0.05% |
| Aug 2026 | 83.7% | 8.2% | 4.1% | 1.5% | 1.8% | 0.37% | 0.17% | 0.05% |
| Sep 2026 | 84.2% | 8.2% | 3.4% | 1.9% | 1.9% | 0.25% | 0.17% | 0.04% |
How has the Evernote and Hex comparison changed over the last 12 months?
3 findings
- Evernote was ahead of Hex in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Evernote’s share of searches among notebook platforms worldwide moved from 5.7% to 3.4%, and its estimated monthly branded searches moved from 368K to 246K.
- Across the 12 months ending September 2026, Hex’s share of searches among notebook platforms worldwide held steady at 0.04%, and its estimated monthly branded searches held steady at 2.9K.
How did search popularity change for notebook platforms worldwide in September 2026?
1 change
In September 2026, Evernote lost share of searches among notebook platforms worldwide, from 4.1% to 3.4%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Evernote’s and Hex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among notebook platforms
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