Brandwave

Evenflo vs Joie:Which is more popular?

In September 2026, Joie had more branded searches than Evenflo among child car seat brands worldwide. Joie had about 8,800 branded searches, while Evenflo had 880. Joie made up 0.51% of all child car seat brand searches we track, and Evenflo accounted for 0.05%. When we asked ChatGPT and Google AI Overviews about child car seat brands, Evenflo appeared in two of the four answers and Joie in none.

Among child car seat brands worldwide in September 2026

Who do people search for more?

Joie, about 10 searches for every 1 for Evenflo

Joie 8.8K searchesEvenflo 880 searches

Who does AI mention more?

Evenflo, mentioned in 2 of 4 answers, Joie in 0

Evenflo in 2 of 4Joie in 0 of 4

Who does AI recommend more?

Evenflo, the only one of the two named

Evenflo first in 2Joie never named

Follow Evenflo vs Joie and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top child car seat brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Evenflo was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Joie did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Graco1st
  2. Chicco2nd
  3. Britax2nd
  4. Nuna4th
  5. Clek5th
  6. Evenflo6th
  7. Cybex–
  8. Maxi-Cosi–
  9. Joie–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Chicco4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Graco4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Britax4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Nuna3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Clek3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Evenflo2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Cybex0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Maxi-Cosi0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Joie0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about child car seat brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Evenflo or Joie more popular in search?

This chart shows how often people search Google for Evenflo and Joie by name. Each line represents a brand's share of searches for all nine child car seat brands we track, month by month, from English-language searches worldwide.

Evenflo and Joie among child car seat brands worldwide, by month

Share of searches by month for Joie, Evenflo. The figures are in the table below the chart.

View monthly share of searches table
MonthCybexChiccoMaxi-CosiNunaGracoBritaxClekJoieEvenflo
Oct 202526.2%23.6%21.8%14.8%7.6%4.7%0.83%0.44%0.03%
Nov 202525.8%23%21.2%18.3%6.1%4.2%0.9%0.47%0.03%
Dec 202525.4%26.7%20.4%14.6%7.2%4.5%0.78%0.46%0.04%
Jan 202628.3%20.9%23%15.7%6.7%4.2%0.73%0.48%0.04%
Feb 202628.5%21.5%23.1%14.3%6.7%4.6%0.82%0.48%0.06%
Mar 202629.7%22.4%20.7%14.2%7.2%4.4%0.87%0.51%0.07%
Apr 202626.7%23.7%21.5%14.7%7.6%4.3%0.93%0.54%0.05%
May 202627.3%24%21.7%15%6.3%4.3%0.77%0.55%0.05%
Jun 202628.3%21.1%22.6%15.6%6.5%4.5%0.8%0.52%0.04%
Jul 202628.3%21.1%22.5%15.6%6.5%4.5%0.87%0.57%0.05%
Aug 202627.2%24%22.3%14.1%6.2%4.7%0.93%0.49%0.05%
Sep 202627.4%24.2%22.1%14.3%6.3%4.3%0.78%0.51%0.05%

How has the Evenflo and Joie comparison changed over the last 12 months?

3 findings
  • Joie was ahead of Evenflo in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Evenflo’s share of searches among child car seat brands worldwide moved from 0.03% to 0.05%, and its estimated monthly branded searches moved from 480 to 880.
  • Across the 12 months ending September 2026, Joie’s share of searches among child car seat brands worldwide moved from 0.44% to 0.51%, and its estimated monthly branded searches moved from 7.8K to 8.8K.

How did search popularity change for child car seat brands worldwide in September 2026?

2 changes

  1. Estimated monthly branded searches for Evenflo worldwide rose 83.3% over 12 measured months, from 480 to 880 in September 2026.

  2. Estimated monthly branded searches for Joie worldwide rose 12.8% over 12 measured months, from 7.8K to 8.8K in September 2026.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Evenflo’s and Joie’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Evenflo

2 branded search terms

  • evenflo baby
  • evenflobaby

Joie

3 branded search terms

  • car seat joie
  • joie i spin
  • joie spin

How the Brand Demand Index is measured

Other head-to-heads among child car seat brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free