Brandwave

Embrace vs Sentry:Which is searched more?

In August 2026, Sentry had more branded searches than Embrace among crash reporting platforms worldwide. Sentry was estimated to have 1M branded searches compared to Embrace’s 122K, and held an 87.4% Share of Search versus Embrace’s 10.5%. These are worldwide searches for English-language branded terms.

Share of Search among crash reporting platforms worldwide in August 2026Which is more popular in search, Embrace or Sentry?
Embrace10.5%122K searches
vs
Sentry87.4%1M searches

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Which is more popular in search, Embrace or Sentry?

Compare the platforms used to report app crashes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Embrace and Sentry among crash reporting platforms worldwide, by month

Share of Search by month for Sentry, Embrace. The figures are in the table below the chart.

View monthly share of search table
MonthSentryEmbrace
Oct 202568%27.1%
Nov 202567.6%26.8%
Dec 202567.8%27.2%
Jan 202672.6%23.6%
Feb 202672.1%23.7%
Mar 202668.9%27.2%
Apr 202668.9%27.2%
May 202673.4%23.7%
Jun 202671.8%23.1%
Jul 202679.7%17.3%
Aug 202687.4%10.5%
Sep 2026——

How has the Embrace and Sentry comparison changed over the last 12 months?

  • Sentry was ahead of Embrace in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Embrace’s estimated Share of Search among crash reporting platforms worldwide moved from 27.1% to 10.5%, and its estimated monthly branded searches moved from 150K to 122K.
  • Across the 11 months ending August 2026, Sentry’s estimated Share of Search among crash reporting platforms worldwide moved from 68% to 87.4%, and its estimated monthly branded searches moved from 376K to 1M.

How did search popularity change for crash reporting platforms worldwide in August 2026?

  1. In August 2026, Sentry gained estimated Share of Search among crash reporting platforms worldwide, from 79.7% to 87.4%.

  2. In August 2026, Embrace lost estimated Share of Search among crash reporting platforms worldwide, from 17.3% to 10.5%.

How each brand is measured

Brandwave collects information about searches that people make online using Embrace’s and Sentry’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Embrace

5 branded search terms

  • cat insurance embrace
  • dog insurance embrace
  • embrace cat insurance
  • embrace pet insurance
  • embracepetinsurance com

Sentry

2 branded search terms

  • sentry
  • sentry io

How the Brand Demand Index is measured

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