Brandwave

Elite vs Saris:Which is more popular by branded search?

In August 2026, Saris had more branded searches than Elite among bike trainers worldwide. Saris was estimated to have 60.5K branded searches compared to Elite’s 12K, and held a 10.4% Share of Search versus Elite’s 2.1%. These are worldwide searches for English-language branded terms.

Share of Search among bike trainers worldwide in August 2026Which is more popular in search, Elite or Saris?
Elite2.1%12K searches
vs
Saris10.4%60.5K searches

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Which is more popular in search, Elite or Saris?

Compare the bike trainers people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Elite and Saris among bike trainers worldwide, by month

Share of Search by month for Saris, Elite. The figures are in the table below the chart.

View monthly share of search table
MonthZwiftWahooSarisTacxEliteKinetic
Oct 202569.3%12.9%6.1%8.3%3.1%0.36%
Nov 202571.4%12.9%5.2%7.5%2.6%0.38%
Dec 202570.4%13.4%6.4%7.2%2.3%0.37%
Jan 202673.1%11.7%5.6%6.7%2.5%0.41%
Feb 202672.2%11.9%6.8%6.3%2.4%0.4%
Mar 202669.1%13.1%9.5%5.8%2.1%0.46%
Apr 202660.7%15.3%15.5%6.1%1.9%0.4%
May 202663.6%15.7%13%5.3%2%0.41%
Jun 202662.4%16.2%12.7%6.3%2%0.49%
Jul 202664.5%15.3%12.6%5.3%1.9%0.4%
Aug 202666.9%14.9%10.4%5.5%2.1%0.33%
Sep 2026——————

How has the Elite and Saris comparison changed over the last 12 months?

  • Saris was ahead of Elite in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Elite’s estimated Share of Search among bike trainers worldwide moved from 3.1% to 2.1%, and its estimated monthly branded searches moved from 25.1K to 12K.
  • Across the 11 months ending August 2026, Saris’ estimated Share of Search among bike trainers worldwide moved from 6.1% to 10.4%, and its estimated monthly branded searches moved from 49.5K to 60.5K.

How did search popularity change for bike trainers worldwide in August 2026?

  1. In August 2026, Saris lost estimated Share of Search among bike trainers worldwide, from 12.6% to 10.4%.

  2. Estimated monthly branded searches for Elite worldwide fell 52.3% over 11 measured months, from 25.1K to 12K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Elite’s and Saris’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Elite

5 branded search terms

  • elite cycling trainer
  • elite direto
  • elite suito
  • elite trainer
  • elite-it com

Saris

1 branded search term

  • saris

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.