Elementi vs Felton:Which is searched more?
In September 2026, Felton had more branded searches than Elementi among bathroom and tapware brands worldwide. Felton was estimated to have 33.1K branded searches compared to Elementi’s 18.1K, and held an 11.8% Share of Search versus Elementi’s 6.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Elementi or Felton?
Compare the bathroom and tapware brands people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Felton, Elementi. The figures are in the table below the chart.
View monthly share of search table
| Month | Grohe | Felton | Caroma | Elementi | Methven |
|---|---|---|---|---|---|
| Oct 2025 | 75.9% | 10.2% | 6.8% | 6.8% | 0.22% |
| Nov 2025 | 76.9% | 10.3% | 6.9% | 5.7% | 0.18% |
| Dec 2025 | 75.1% | 12.4% | 6.8% | 5.5% | 0.18% |
| Jan 2026 | 76.8% | 10.3% | 6.9% | 5.7% | 0.22% |
| Feb 2026 | 78.3% | 8.6% | 7.1% | 5.8% | 0.19% |
| Mar 2026 | 76.8% | 10.3% | 6.9% | 5.7% | 0.22% |
| Apr 2026 | 73.1% | 12% | 8.1% | 6.6% | 0.26% |
| May 2026 | 69.9% | 14.1% | 9.4% | 6.3% | 0.25% |
| Jun 2026 | 71.1% | 14.3% | 7.9% | 6.4% | 0.25% |
| Jul 2026 | 71.1% | 14.3% | 7.9% | 6.4% | 0.25% |
| Aug 2026 | 69.9% | 14.1% | 9.4% | 6.3% | 0.25% |
| Sep 2026 | 71.8% | 11.8% | 9.7% | 6.5% | 0.21% |
How has the Elementi and Felton comparison changed over the last 12 months?
3 findings
- Felton was ahead of Elementi in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Elementi’s estimated Share of Search among bathroom and tapware brands worldwide moved from 6.8% to 6.5%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
- Across the 12 months ending September 2026, Felton’s estimated Share of Search among bathroom and tapware brands worldwide moved from 10.2% to 11.8%, and its estimated monthly branded searches held steady at 33.1K.
How did search popularity change for bathroom and tapware brands worldwide in September 2026?
2 changes
In September 2026, Felton lost estimated Share of Search among bathroom and tapware brands worldwide, from 14.1% to 11.8%.
Estimated monthly branded searches for Elementi worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.
Other head-to-heads among bathroom and tapware brands
How each brand is measured
Brandwave collects information about searches that people make online using Elementi’s and Felton’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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