DreamHack vs PGL:Which is searched more?
In August 2026, PGL had more branded searches than DreamHack among esports tournaments worldwide. PGL was estimated to have 49.5K branded searches compared to DreamHack’s 14.8K, and held a 3.8% Share of Search versus DreamHack’s 1.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, DreamHack or PGL?
Compare the esports tournaments brands and creators work with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for PGL, DreamHack. The figures are in the table below the chart.
View monthly share of search table
| Month | PGL | DreamHack |
|---|---|---|
| Oct 2025 | 5.8% | 3.9% |
| Nov 2025 | 4.9% | 6% |
| Dec 2025 | 4.1% | 2.7% |
| Jan 2026 | 5% | 1.8% |
| Feb 2026 | 9.8% | 2% |
| Mar 2026 | 5.9% | 4% |
| Apr 2026 | 6.3% | 2.3% |
| May 2026 | 7.6% | 2.8% |
| Jun 2026 | 3.6% | 0.71% |
| Jul 2026 | 4% | 0.8% |
| Aug 2026 | 3.8% | 1.1% |
| Sep 2026 | — | — |
How has the DreamHack and PGL comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: DreamHack took it in November 2025, PGL took it in December 2025.
- Across the 11 months ending August 2026, DreamHack’s estimated Share of Search among esports tournaments worldwide moved from 3.9% to 1.1%, and its estimated monthly branded searches moved from 49.5K to 14.8K.
- Across the 11 months ending August 2026, PGL’s estimated Share of Search among esports tournaments worldwide moved from 5.8% to 3.8%, and its estimated monthly branded searches moved from 74K to 49.5K.
How did search popularity change for esports tournaments worldwide in August 2026?
2 changes
How each brand is measured
Brandwave collects information about searches that people make online using DreamHack’s and PGL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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