Brandwave

DoorDash vs Gopuff:Which is more popular?

In September 2026, DoorDash had more branded searches than Gopuff among alcohol delivery platforms worldwide. DoorDash had about 7.5 million branded searches, while Gopuff had 246,000. DoorDash made up 41.6% of all alcohol delivery platform searches we track, and Gopuff accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about alcohol delivery platforms, DoorDash appeared in three of the five answers and Gopuff in two. DoorDash was mentioned before Gopuff in three out of four answers.

Among alcohol delivery platforms worldwide in September 2026

Who do people search for more?

DoorDash, about 30 searches for every 1 for Gopuff

DoorDash 7.5M searchesGopuff 246K searches

Who does AI mention more?

DoorDash, mentioned in 3 of 5 answers, Gopuff in 2

DoorDash in 3 of 5Gopuff in 2 of 5

Who does AI recommend more?

DoorDash, named ahead of Gopuff in 3 of 4 answers

DoorDash first in 3Gopuff first in 1

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Top alcohol delivery platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, DoorDash was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Gopuff was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. DoorDash was listed before Gopuff in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Instacart1st
  2. DoorDash2nd
  3. Uber Eats3rd
  4. Drizly4th
  5. Gopuff5th
  6. Minibar6th
  7. Total Wine & More7th
  8. Saucey8th
  9. Naked Wines–
  10. Vivino–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Uber Eats4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Instacart4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • DoorDash3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Total Wine & More3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Minibar3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Drizly3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gopuff2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Saucey1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Naked Wines0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vivino0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about alcohol delivery platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is DoorDash or Gopuff more popular in search?

This chart shows how often people search Google for DoorDash and Gopuff by name. Each line represents a brand's share of searches for all 11 alcohol delivery platforms we track, month by month, from English-language searches worldwide.

DoorDash and Gopuff among alcohol delivery platforms worldwide, by month

Share of searches by month for DoorDash, Gopuff. The figures are in the table below the chart.

View monthly share of searches table
MonthDoorDashUber EatsInstacartTotal Wine & MoreGopuffNaked WinesVivinoSauceyMinibarDrizlyFlaviar
Oct 202539.8%37.9%11.9%8%2%0.48%0.02%0.01%0.01%<0.01%<0.01%
Nov 202538.7%36.8%11.6%9.5%2.8%0.57%0.02%<0.01%<0.01%<0.01%<0.01%
Dec 202543%33.6%10.5%10.5%1.7%0.52%0.02%0.01%0.02%<0.01%<0.01%
Jan 202644.2%34.5%13.3%5.9%1.8%0.29%0.01%0.01%<0.01%<0.01%<0.01%
Feb 202640%38.1%14.6%5.3%1.6%0.32%0.02%0.01%<0.01%<0.01%<0.01%
Mar 202645.5%36.5%11.1%5%1.5%0.3%0.01%0.01%<0.01%<0.01%<0.01%
Apr 202641.5%38.5%12.4%5.5%1.7%0.27%0.02%0.01%<0.01%<0.01%<0.01%
May 202640.6%38.6%12.2%6.6%1.6%0.33%0.02%0.01%<0.01%<0.01%<0.01%
Jun 202641%38%12.3%6.7%1.6%0.33%0.02%<0.01%<0.01%<0.01%<0.01%
Jul 202641%38%12.3%6.7%1.6%0.33%0.02%0.01%<0.01%<0.01%<0.01%
Aug 202641.6%38.7%12.5%5.6%1.4%0.34%0.02%<0.01%<0.01%<0.01%<0.01%
Sep 202641.6%38.7%12.5%5.6%1.4%0.28%0.02%<0.01%<0.01%<0.01%<0.01%

How has the DoorDash and Gopuff comparison changed over the last 12 months?

3 findings
  • DoorDash was ahead of Gopuff in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, DoorDash’s share of searches among alcohol delivery platforms worldwide moved from 39.8% to 41.6%, and its estimated monthly branded searches held steady at 7.5M.
  • Across the 12 months ending September 2026, Gopuff’s share of searches among alcohol delivery platforms worldwide moved from 2% to 1.4%, and its estimated monthly branded searches moved from 368K to 246K.

How did search popularity change for alcohol delivery platforms worldwide in September 2026?

2 changes
  1. DoorDash’s share of searches among alcohol delivery platforms worldwide has gained ground for 3 months in a row, from 41% to 41.6% in September 2026.

  2. Estimated monthly branded searches for Gopuff worldwide fell 33.2% over 12 measured months, from 368K to 246K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using DoorDash’s and Gopuff’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

DoorDash

1 branded search term

  • doordash alcohol

Gopuff

1 branded search term

  • gopuff

How the Brand Demand Index is measured

Other head-to-heads among alcohol delivery platforms

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