Brandwave

Dominator vs Merlin:Which is searched more?

In September 2026, Dominator had more branded searches than Merlin among garage door opener brands worldwide. Dominator was estimated to have 9.6K branded searches compared to Merlin’s 7K, and held a 2.2% Share of Search versus Merlin’s 1.6%. These are worldwide searches for English-language branded terms.

Share of Search among garage door opener brands worldwide in September 2026Which is more popular in search, Dominator or Merlin?
Dominator2.2%9.6K searches
vs
Merlin1.6%7K searches

Follow Dominator vs Merlin and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Dominator or Merlin?

Compare the garage door opener brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dominator and Merlin among garage door opener brands worldwide, by month

Share of Search by month for Dominator, Merlin. The figures are in the table below the chart.

View monthly share of search table
MonthCraftsmanChamberlainLinearDominatorMerlin
Oct 202559.3%28.4%8.1%2.8%1.4%
Nov 202560%28.9%6.6%2.8%1.7%
Dec 202565.1%25.4%6.2%2%1.3%
Jan 202663%24.6%8.5%2.4%1.5%
Feb 202667.3%21.3%8.1%2.1%1.1%
Mar 202667%21.2%9%1.7%1.1%
Apr 202663.4%24.4%9%2%1.2%
May 202663.3%24.4%9.1%2%1.2%
Jun 202668.6%18.1%9.8%2.2%1.3%
Jul 202664%24.6%8%2.1%1.2%
Aug 202667.3%21.3%8%2.1%1.3%
Sep 202668.4%18.3%9.4%2.2%1.6%

How has the Dominator and Merlin comparison changed over the last 12 months?

  • Dominator was ahead of Merlin in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Dominator’s estimated Share of Search among garage door opener brands worldwide moved from 2.8% to 2.2%, and its estimated monthly branded searches moved from 11.5K to 9.6K.
  • Across the 12 months ending September 2026, Merlin’s estimated Share of Search among garage door opener brands worldwide moved from 1.4% to 1.6%, and its estimated monthly branded searches moved from 5.9K to 7K.

How did search popularity change for garage door opener brands worldwide in September 2026?

  1. Estimated monthly branded searches for Merlin worldwide rose 18.5% over 12 measured months, from 5.9K to 7K in September 2026.

  2. Estimated monthly branded searches for Dominator worldwide fell 16.8% over 12 measured months, from 11.5K to 9.6K in September 2026.

Other head-to-heads among garage door opener brands

How each brand is measured

Brandwave collects information about searches that people make online using Dominator’s and Merlin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dominator

4 branded search terms

  • dominator door
  • dominator garage
  • dominator garage door
  • dominator garage door opener

Merlin

3 branded search terms

  • merlin garage
  • merlin garage door opener
  • merlin opener

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.