Brandwave

Dolce Gusto vs The Original Donut Shop:Which is searched more?

In September 2026, Dolce Gusto had more branded searches than The Original Donut Shop among coffee pod brands worldwide. Dolce Gusto had about 1 million branded searches, while The Original Donut Shop had 1,300. Dolce Gusto made up 2.8% of all coffee pod brand searches we track, and The Original Donut Shop accounted for <0.01%. These are worldwide searches for English-language branded terms.

Share of searches among coffee pod brands worldwide in September 2026Is Dolce Gusto or The Original Donut Shop more popular in search?
Dolce Gusto2.8%1M searches
vs
The Original Donut Shop<0.01%1.3K searches

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Is Dolce Gusto or The Original Donut Shop more popular in search?

Compare the coffee pod brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dolce Gusto and The Original Donut Shop among coffee pod brands worldwide, by month

Share of searches by month for Dolce Gusto, The Original Donut Shop. The figures are in the table below the chart.

View monthly share of searches table
MonthStarbucksNespressoDolce GustoPeet's CoffeeLavazzaIllyL'ORGreen Mountain Coffee RoastersGrindThe Original Donut Shop
Oct 202589.1%6.6%2%1.1%0.72%0.32%0.26%0.04%<0.01%<0.01%
Nov 202588.2%7.9%1.9%0.87%0.58%0.26%0.21%0.03%<0.01%<0.01%
Dec 202589.8%6.6%1.6%0.89%0.59%0.27%0.22%0.03%<0.01%<0.01%
Jan 202686.6%7.8%2.3%1.6%0.86%0.47%0.31%0.05%<0.01%<0.01%
Feb 202685.3%9.4%2.3%1.3%0.85%0.46%0.31%0.05%<0.01%<0.01%
Mar 202684.7%9.3%2.8%1.3%1%0.46%0.38%0.05%<0.01%<0.01%
Apr 202684.9%9.4%2.8%1.3%0.84%0.46%0.38%0.04%<0.01%<0.01%
May 202684.6%9.3%2.8%1.5%0.84%0.46%0.38%0.04%<0.01%<0.01%
Jun 202685%9.4%2.8%1.3%0.69%0.46%0.38%0.04%<0.01%<0.01%
Jul 202686.4%7.8%2.8%1.3%0.86%0.38%0.38%0.04%<0.01%<0.01%
Aug 202684.7%9.3%2.8%1.5%0.84%0.38%0.38%0.04%<0.01%<0.01%
Sep 202684.7%9.3%2.8%1.5%0.84%0.38%0.38%0.04%<0.01%<0.01%

How has the Dolce Gusto and The Original Donut Shop comparison changed over the last 12 months?

3 findings

How did search popularity change for coffee pod brands worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for The Original Donut Shop worldwide fell 31.6% over 12 measured months, from 1.9K to 1.3K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Dolce Gusto’s and The Original Donut Shop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dolce Gusto

1 branded search term

  • dolce gusto

The Original Donut Shop

1 branded search term

  • the original donut shop

How the Brand Demand Index is measured

Other head-to-heads among coffee pod brands

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